Marketer Of The Day With Robert Plank: Get Daily Insights From The Top Internet Marketers & Entrepreneurs Around The World

Are you frustrated by your lack of online visibility and struggling to attract new customers through search engines? Do you feel like SEO is overwhelming? Many people say that SEO is hard, Google is confusing, and various reasons hinder them from learning this strategy to be seen online. Little do they know that nowadays, you can learn SEO and Google Maps in a simple, fun, and engaging way and ultimately rise to the top of the industry. David Kaminski is the President of Collaborate Pros, an SEO and digital marketing agency that helps businesses improve their online visibility and rankings. In this episode, he shares the secrets to reaching the top of search results and standing out from your competition through simple yet effective SEO and content strategies. He will talk about Optimizing website content for local SEO, link-building strategies, leveraging AI tools, ranking higher in Google Maps, and more! Resources Collaborate Pros Website David Kaminski on LinkedIn

Are your people skills holding you back from career success? Struggling to build strong professional relationships? Whatever we do in life, interactions with other people are necessary. Especially if you want to boost your career in life, developing the right people skills will make you the invaluable leader others will come to for help. Jeff Baldassari, Law Practitioner, Author, President & Executive ESG Strategist of Labeling Sustainability, and CEO & President of US Rubber Recycling, shares how even top attorneys often lack the soft skills that truly set the stars apart—skills like motivation, management, inspiration, and influence over others. Today, he will talk about the importance of people skills,  how you can build strong and authentic connections, why trust and leadership are the keys to success, and more! Resources From Associate to Ambassador by Jeff Baldassari Jeff Baldassari on LinkedIn From Associate to Ambassador: The Distinctive Skills Every Law Firm Associate Must Master to E

Many content creators face spending countless hours on podcast production. But smart content creators embrace the power of automation and AI in their content creation process as their new team members, working around the clock to streamline workflows and enhance their creative output. Mark Savant is the Founder of Mark Savant Media. At his company, he helps businesses leverage technology to streamline operations and enhance digital content creation. Today, Mark talks about the impact of AI on jobs, automating content creation workflows, and leveraging AI and tech to solve business problems. Stay tuned for more! Resources Mark Savant Media & Podcast Services Website Mark Savant on Facebook Mark Savant on LinkedIn

Is it actually possible to market your business in a way that feels authentic and relatable? Yes it is! Instead of the usual sales pitch, consider sharing your passions and expertise openly. Doing this can help you connect with your audience on a deeper level, fostering genuine relationships and building trust in your brand.  Sarah Reeder is the CEO of Artifactual History Appraisal and an expert appraiser who uniquely solves the problem of maintaining client confidentiality while sharing her passion for art and antiques. Using her decades of experience, she helps clients protect their valuable collections through written appraisal reports for insurance, estates, and taxes. Today, Sarah talks about her unique approach to marketing her appraisal business. Stay tuned for more! Resources Worthwhile Magazine Website Artifactual History® Website Sarah Reeder on LinkedIn

How is it possible to attract new clients using mobile video marketing? Harnessing the visual appeal and accessibility of mobile videos can help businesses effectively connect with potential clients and drive engagement. There is huge potential in leveraging video content to engage audiences on mobile devices so it is important to take advantage of it while you still can to grow your client base. Hugo E. Gomez is the Founder and Legal Marketing Strategist of Abogados Now, a national Spanish marketing agency helping attorneys connect with Hispanic communities. His expertise in Spanish advertising has enabled professionals to tap into the fastest-growing demographic that is vastly under-marketed. Today, Hugo talks about effective digital marketing strategies for attorneys to authentically connect with Spanish-speaking communities and much more so stay tuned! Resources Abogados Now Website Abogados Now on Facebook Hugo E. Gomez on LinkedIn

How can thorough research transform your marketing approach? By delving deep into market trends, consumer behavior, and competitor analysis, businesses can pinpoint strategic opportunities and tailor their messaging for maximum impact. Through this, companies can cultivate a marketing strategy that not only resonates with their target audience but also outshines competitors in an ever-changing marketplace.  Eric V. Holtzclaw is the Founding Partner and Chief Strategist of Liger Partners, a marketing firm helping B2B companies cut through the noise. With over 30 years of experience founding startups and guiding companies to success, Eric has mastered the art of strategic marketing. He understands that with attention spans shrinking and messages proliferating, businesses need to deliver visceral reactions to stand out. Today, Eric shares insights on crafting an effective marketing strategy through research, understanding various skills required, the two types of entrepreneurs, and the importance of consisten

Do you feel like your vitality and well-being are fading with age? Longing to recapture that youthful vigor and appearance? It's natural to seek ways to prolong our vitality and enjoy life fully. Fortunately, advancements in anti-aging technology offer hope for a rejuvenated you! Peggy Sealfon, a multifaceted health coach, author, podcaster, and entrepreneur, shares her first-hand experience of how anti-aging technology can turn back the hands of time and revitalize your health. Today, she will talk about the phototherapy and copper peptide-based innovations in anti-aging technology, how you can access these stem cell-activating solutions, strategies for cultivating positive influences, overcoming past limitations, and more! Resources Mind Body Fitness for Life Change How You Age Peggy Sealfon Website Peggy Sealfon on Facebook Peggy Sealfon on LinkedIn Talk About Healthy Living Podcast by Peggy Sealfon

Are you stuck running your marketing agency, uncertain about how to level up or when to step away? Are you overwhelmed by figuring out how much your business is worth and whether selling is right? Essential factors to consider when selling include your interest in running the business, its potential for growth, and what buyers are looking for. But before you make any decisions, you must go through several evaluations to ensure you get the best deal. That's where having an advisor comes in handy. Jonathan Baker, M&A Advisor from Punctuation, a small advisory practice working exclusively with small to mid-sized independent marketing services firms, shares how he helps hard-working entrepreneurs make crucial decisions about their agency's future. Today, he will talk about determining the actual value of your business, when it is the right time to sell, and the steps necessary to maximize the potential payout you will get. Resources Exclusive for Marketer of The Day Listeners! Punctuation Website

Ever daydreamed about leaving your job and starting something of your own? Switching from a stable job to the unsure world of starting a business can feel like jumping into the unknown. You need to be strong, adaptable, and always eager to learn. However, the benefits of this jump are unmatched. Think about running a business that matches your beliefs and fires up your passion every day. Dean Mercado, Founder and CEO of Online Marketing Muscle, Best Selling Author, and Digital Marketing Coach and Strategist, aims to motivate and teach new and existing business owners about the challenging journey of starting a business. Today, Dean will share insights on moving from a regular job to starting a business, the need for constantly improving business plans with help from others, and the advantages of organizing business operations and using modern technology like AI for steady growth. Resources Online Marketing Muscle Website Dean Mercado Website Dean Mercado on LinkedIn

Ever thought about what happens when a company finds money missing? No one wants this, but it happens a lot. Solving these money mysteries needs skill, a good eye for patterns, and knowledge of data analysis. Looking at financial records can be tough, especially when there's a risk of fraud. The story of money going where it shouldn't affect everyone, from the smallest new businesses to the biggest corporations. Leah Wietholter, CEO and Founder of Workman Forensics, harnesses the power of the "data sleuth process" in forensic accounting to track down missing funds and expose fraud. Through her innovative approach, she's helped businesses uncover and recover from financial discrepancies and fraudulent activities. Today, Leah will discuss the intricacies of forensic accounting, the methodology behind her data-driven investigations, and her experiences in uncovering financial fraud and testifying as an expert witness. Tune in to learn more! Resources Workman Forensics Website Workman Forensics on Fa

Are you struggling to keep up with the constantly changing tech and marketing worlds? Are you overwhelmed by the abundance of available information and unsure where to focus your efforts? Worry no more! Many people feel the same, but they overcame this problem by strategically focusing their efforts on one particular area and getting help from the community. Take a step forward–thrive and survive in this fast-paced world! Heather Cook, a principal program manager at Microsoft, award-winning marketer, speaker, storyteller, podcaster, and founder of Creative Maven, aims to help people tell their stories and connect with each other for collaborative opportunities. Today, Heather will share the importance of prioritizing learning in a focused area, practicing self-care, and connecting with others through in-person and virtual events to adapt to changes and avoid burnout. Resources Creative Maven Website Heather Cook on LinkedIn

Are you struggling to keep up with the constantly changing marketing landscape? Do you feel like your brand is becoming irrelevant as consumer needs evolve more rapidly than ever before? In today's world, where purpose and emotional connection lead people, you must stop, think, and evaluate whether your brand is truly making an impact on a personal level. Only the brands that can connect with their customers will dominate their respective industries. Anthony Romano, CEO of Laughlin Constable, knows all too well the challenges that modern marketers face. For over thirty years, he's helped iconic brands from Porsche to Pepsi navigate massive shifts in consumer behavior and cultural trends. Today, Anthony will discuss how you can build a personal experience brand utilizing the five key factors: purposeful, human-centered, contextually useful, culturally connected, and dynamic. Tune in to learn more! Resources Laughlin Constable Website Anthony Romano on LinkedIn

What does it take for insurance firms to distinguish themselves amidst fierce competition? Strategically navigating market trends and adapting to evolving consumer needs, companies can help cultivate a distinct brand identity. Through different strategies, insurers can effectively position themselves as leaders in an ever-changing industry landscape.  Andy Neary is the founder/marketing consultant of Complete Game Consulting and an insurance industry expert on a mission to help 25,000 agents reach their full potential. Through his consulting firm, he teaches insurance professionals how to build personal brands, develop effective marketing strategies, and embrace sales skills to grow their businesses. Today, Andy talks about overcoming the challenges of standing out in the insurance industry through various strategies. Stay tuned for more! Resources Complete Game Consulting Website Andy Neary's Website Andy Neary on LinkedIn Bullpen Sessions: A Podcast For Insurance Professionals Driven To R

In the digital era, where inboxes are battlegrounds for attention, email marketing is key for companies to connect with their audience. This method of marketing is not just about promoting products or services; it's an art and a science, blending compelling copywriting with an understanding of consumer behavior. Good email marketing is about respecting your audience, giving them useful information, and interacting with them beyond just selling them things. Meet Monica Badiu, an Email Marketing Copywriter and Copy Coach. She has a knack for crafting copy that's not just compelling but also customer-centric. Monica focuses on treating audiences as human beings and delivering value beyond mere sales. In this episode, she talks about the importance of understanding your audience, developing a big idea for your emails, addressing customer objections over time, uncovering and correcting false assumptions about your audience, and adopting ethical email marketing practices. Listen in for advice that could change y

The growth of the sharing economy has changed the way we travel, live, and invest, especially in real estate. One key area is the short-term rental market, which has expanded a lot with platforms like Airbnb and VRBO. This growing industry has created new paths for real estate investors and agents, providing access to money-making and investment chances that were once hard to get. Jeramie Worley is the CEO of Vrolio. As the founder of Vrolio, he helps real estate agents and investors increase their net worth through short-term rentals. Jeramie talks about his experience with over $1 billion in short-term rental transactions, the benefits of short-term rentals compared to long-term rentals, treating guests well and providing personalized experiences, trends in the industry like platforms prioritizing customers over hosts, and the rise of branded short-term rentals. Stay tuned for more! Resources Vrolio Website Vrolio on Facebook Jeramie Worley on LinkedIn

Entrepreneurship goes beyond just earning profits. It’s about building real value that benefits customers, supports employees, and uplifts the community. Entrepreneurs lead the way in business, innovation, and making a positive difference in society. They solve problems, improve lives, and work towards a better world. Meet Brian J. Esposito, an entrepreneur who’s won awards and leads multiple businesses. He’s the CEO of Diamond Lake Minerals and the Founder of Esposito Intellectual Enterprises, LLC. Brian focuses on new ideas, fair partnerships, and planning for the future. In this episode, he talks about changing how public companies work, dealing with changes in the market, using technology to help society, creating wealth that lasts for generations, and tips for entrepreneurs to grow personally. Listen in for advice that could change your business and life! Resources Diamond Lake Minerals Website Brian J. Esposito on LinkedIn

LinkedIn is your new best friend when it comes to professional growth and shaping your image. It's like a vibrant gathering spot where you can flaunt your skills, make meaningful connections with other professionals, and discover exciting new opportunities. Think of it as more than just an online resume - it's a platform for interactions that could be the game-changer in your career; you never know when a potential employer might stumble upon your profile and be impressed by your achievements. Natasha Walstra is a Personal Branding Expert. As the Founder of NearPoint Strategies, she helps entrepreneurs & sales professionals increase revenue through LinkedIn personal branding and social selling strategy. Natasha talks about optimizing LinkedIn profiles, setting goals and aligning social media activities with business objectives, authentically engaging with others on LinkedIn through thoughtful conversations, balancing relationship building with lead generation, and her "done with you" coaching program. Stay

Are you frustrated by the lack of engagement in your workplace? Feeling like leadership is lacking direction and inspiration? Many organizations struggle with disconnected cultures, unclear strategies, and unfulfilled employees. But it doesn't have to be this way. There are frameworks you can follow for building high-trust, high-performing teams. By developing self-awareness, empowering individuals, and unlocking their potential, you can transform your organization toward success. Dr. Anthony Simmons is a retired Navy captain and now a leadership coach and organizational wellness consultant. His focus is connecting people through leadership coaching and emotional intelligence training. Today, Dr. Anthony will discuss leadership strategies, developing self-awareness and emotional intelligence, the framework for organizational wellness, technology in the workplace, and more. Tune in to learn and elevate your life! Resources Sixth Gear Consulting Website Dr. Anthony Simmons on LinkedIn Championin

Curious about how technology will revolutionize warehousing in the future? With innovations such as automation, robotics, and advanced analytics, warehouses are becoming more efficient and adaptable than ever before. Embracing these advancements promises to streamline operations, increase productivity, and meet the growing demands of modern logistics. That’s why our guest believes that Warehouses are Sexy! Kevin Lawton is a passionate advocate for the warehouse industry. As the founder and host of The New Warehouse podcast for over 5 years, he creates awareness of the latest innovations in warehousing technology, automation, and logistics. Today, Kevin talks about the latest innovations and technologies transforming warehouses, including automation, AI, robotics, data analytics and more, and how these advancements have enabled next-day delivery and complex logistics operations. Stay tuned for more! Resources The New Warehouse Website Warehouses Are Sexy Merchandise Kevin Lawton on LinkedIn

Ever wondered if reducing stress could be the key to unlocking your path to success? Reducing stress is not just about feeling better; it's about unlocking your pathway to success. Managing stress effectively can help boost productivity, enhance focus, and achieve your goals with greater ease. Embracing stress reduction techniques empowers you to navigate challenges confidently and create a more fulfilling life. Joe Simmons is a visionary consultant and coach helping busy professionals achieve more success with less stress. With over 20 years of experience, he has developed a unique framework to help individuals overcome stress and fulfill their goals. Today, Joe identifies common reasons goals go unfulfilled such as entitlement, impatience, and stress, and emphasizes the importance of competency over compensation through developing specialized knowledge and skills. Stay tuned! Resources MAD Money: 12 Foundational Principles To Make More Money In Half The Time With Half The Stress by Joe A. Simmons