Marketer Of The Day With Robert Plank: Get Daily Insights From The Top Internet Marketers & Entrepreneurs Around The World

In today's fast-paced and ever-changing digital landscape, it's crucial for businesses to stay ahead of the curve when it comes to their marketing strategies with cutting-edge insights and tactics that will help you take your brand to the next level. All successful companies prioritize customer retention due to high customer acquisition costs. Brand success can impact loyalty if the right channels are used. How can you keep your customers engaged and spread the news about your business? Daniel James is the Founder and CEO of mint performance marketing, a full-service agency that helps disruptive DTC and e-commerce brands accelerate growth through performance marketing.  Today, he will share why you should do market comprehension and what you should do to get the most out of social media marketing. He will also share more about staying up to date with technology and how to drive profitability in e-commerce. Resources Mint Performance Marketing Official Website Daniel James Twitter   Daniel Jame

Business is all about customers, and so you need to focus your aim on them. Sadly, many businesses are failing to give value to their customers, or not solving the problems inside their business that they should address instead of changing products. As such, retail companies should look for Customer Value Optimization, wherein planning, researching, identifying, and diagnosing are done to ensure customers will be valued. Meet OmniConvert, a company that will assist retail companies in creating smart marketing campaigns that matter to consumers. Valentin Radu, the founder of OmniConvert, pioneered the Customer Value Optimization (CVO) movement and helped retail companies turn one-time buyers into lifetime customers. Today, he will discuss what CVO is and why focusing on giving value to your core customers and reinforcing acquisition will be more beneficial than finding more customers through ads. Resources Omni Convert Official Website Valentin Radu  Facebook Valentin Radu Linkedin   Valenti

Are you struggling to connect with dozens of press requests? Truly, it is a hassle to go through thousands of requests every single day. Manually checking and replying to each request is time-consuming work, but you have no choice as it is necessary for your brand. If you are one of the businesses that are experiencing this problem, worry no more as your struggles will be ended. With Press Jockey, you can reach thousands of targeted press requests in no time without exerting much effort, and relevant opportunities will come hassle-free Cahill Camden, Forbes contributor, best-selling author, and the CEO of Digital Vision Media Group and Press Jockey. Today, he will share how Press Jockey will help you get more targeted press requests, find relevant matches, and have good templates that you can customise per question, all to aid your brand gain exposure and finding opportunities. Resources Press Jockey The Site  Cahill Camden Linkedin  Cahill Camden Twitter

One of the greatest treasures somebody can have is a good friend. A friend is someone who, albeit initially a stranger, ends up playing a significant role in our lives. Pure friendship is enjoying someone without expecting anything in return, much like true love. However, as time passes by, it gets increasingly difficult to find these so-called friends. Other than the obvious, adults usually don’t have any more time to spend finding good friends anymore unlike when they were children. Nick Gray offers a solution for anyone having the same difficulties. It’s never too late to find friendship. Nick Gray hails from Austin, Texas. Nick is an entrepreneur and the founder of the successful businesses Flight Display Systems and Museum Hack, both of which he ultimately sold. He is also a best-selling author, and his book The 2-Hour Cocktail Party: How to Build Big Relationships with Small Gatherings teaches you how to do the same by simply hosting a small gathering. In this episode, Nick talks about helping people

In the past two years, remote working has become a trend in workspaces. Various platforms like zoom have emerged to suit the needs of companies to connect with their employees and get the work done. But the problem is that a company's teams now have fewer and more difficult interactions with each other, causing collaborative projects challenging to do. With Kumospace, you can have a stronger culture, collaboration, and visibility within your team, especially those teams with many members. It offers various functions that cater to the team's needs with highly collaborative work, a game changer for remote or hybrid teams. Drew Moffitt is one of the earliest employees at Kumospace. With his vast experience in marketing a business, specifically being a successful start-up entrepreneur, he helps Kumospace market its product and service. Kumospace is a platform that provides virtual offices and event spaces where remote and hybrid teams collaborate and connect. In this episode, Drew talks about his journey of be

If you've never heard the term "B2B," you might be wondering what it means. B2B stands for business-to-business. It's a commercial environment and a complex ecosystem with several buyers, multiple touchpoints, and long sales cycles. To be successful, you must first understand your business, its distinctiveness, and its vision. What's better is if there is someone who can help you with your growth mission and practice demand generation.  In this episode, we have Deanna Shimota, the CEO of GrowthMode Marketing. Her company blends the art and science of marketing to align with client goals and focus on achieving the results businesses need. They put their collective experience to bring clients a proprietary growth marketing model that helps customers build a sustainable foundation, an authentic presence, and a predictable pipeline for growth. In today’s episode, Deanna will share her knowledge about demand generation and business growth in B2B Marketing. Resources Growth Modern Marketing (official sit

Subscriptions for businesses are now booming. A lot of people go over the comfortability of having goods and services delivered to them easily without hassle. It is a powerful tool to have recurring revenue, as well as engagement opportunities, to connect more with your customers and further increase your sales. But how do you set up a subscription program for your business? The first step is to gather information on why individuals are subscribing, and the second is to relate that information to the reasons why people don’t. This will provide you with crucial information about how to get people to interact with your product and subscribe for longer. In this episode, we have Matthew Holman, co-founder of Q Pilot and the founder of Subscription Prescription. Matthew works directly with brands to launch and scale great subscription programs. Qpilot is a software that provides a flexible platform for clients. They Specialize in programmatic subscriptions and people that have shipping considerations. In this e

Assertive Yield is a real-time analytics platform. They are one of the few businesses on the planet that can provide you with real-time reporting on the revenue generated by your own website. It is a one-stop shop with extremely detailed information. Additionally, it can include game-changing features that will enable you to manage your entire inventory more effectively and wisely. By giving you access to your first-party granular data in real time and allowing you to view all of your revenue streams in one location across hundreds of dimensions and metrics extended with your custom data segments and audiences, it enables you to find new ways to monetize your content. Increasing your sales by optimizing your company’s brand and visibility has never been easier. In this episode, we have Ryan Abrahams, the Chief Revenue Officer of Assertive Yield. Assertive Yield is the newest way to conduct business online through real-time analytics. Gone are the old ways of using yesterday’s data to try and optimize one’s

The product demo, often known as the sales demo, is the most important component of a B2B SaaS company's sales process. It's a once-in-a-lifetime opportunity to show a prospective buyer the worth of your product. Product demonstrations are essential components of any software sales process. Poorly executed demos have a major impact on closing rates. They can, however, be quite effective if done correctly. Essentially, the demo can make the difference between closing a contract and losing a prospect. A solid demo shows your prospects how your product actually addresses their problems and allows them to be more successful at work. In this episode, we have Robin Singhvi, the CEO of SmartCue. SmartCue enables teams to create personalized, contextual product demo libraries for prospect demos, as well as visualize real-time data to boost sales. SmartCue eliminates the need for prolonged deployment and training; teams may get SmartCue up and running in as little as one day. The risks are modest, and SmartCue enab

Do you wish to build a profitable business base on your passion? Numerous people want to turn their passion into something that will give them money. But self-doubt always haunts them to turn this dream into reality. The world will not wait for your message, and they will get a solution from someone else. So how do you take a step to turn your passion into profit? The first thing you need to do is to find clarity on your passion. After that, begin to know the thing that people always ask you for help with, realize the interesting parts of you, and remember the struggles you’ve encountered that lead you to success. Answering these questions will reveal your answers to building a profitable business. Matt McWilliams is the master with affiliate marketing. He assists entrepreneurs and business owners in monetizing and scaling their businesses. Matt offers a variety of affiliate marketing programs, books, and podcasts to assist you in learning how it can help you develop your business. He is on hand to assist

During the pandemic, eCommerce was used immensely all over the world. Most people switched from buying physically in retail or grocery stores to ordering their things and groceries online. Not only did the buyers take advantage of the rise of eCommerce, but also the sellers and business owners. With the ongoing rise of competition in the eCommerce industry, what should you do to improve your strategy and gain the upper hand? In this episode, we have Lesley Hensell. She is the co-owner of Riverbend Consulting, a firm dedicated to helping online retailers improve their skills and strategies in order to improve their online sales. Lesley is in charge of overseeing the client services team of the firm. Tune in on today’s episode and discover how you can improve your online sales. Resources Riverbend Consulting (official site) Riverbend Consulting on Facebook Lesley Hensell on LinkedIn Riverbend Consulting on YouTube

The attraction of eCommerce is the ability to sell to a large online audience - to develop your business much faster by using the power of the internet. Whether it's saving time or money, many people and companies prefer doing business online rather than at a physical location. Online shopping is beneficial for both consumers and businesses since it allows them to compare prices, browse a broader selection of products, and buy from the comfort of their homes or offices at any time of day or night. In this episode, we have Greg Writer, the CEO, co-founder, and Board Member of Launch Cart. Launch Cart is a cloud-based eCommerce platform empowering celebrities, influencers, and brands to quickly and easily launch an online “merch” store with products sourced from the Source and Sell Marketplace without spending money on inventory or supply-side management and fulfilment challenges. In today’s episode, Greg will share things about eCommerce, product sourcing and fulfilment, online stores and drop-shipping, etc

If you're an entrepreneur, you might think that business is all about the number of sales. But the dilemma is that branding nowadays is hard since there’s already a lot of information available, plus, everyone wants to put a name on things and call it a brand. How are you going to make a brand that stands out? By building a community and a purpose within your brand, it will be much easier to compete with other companies. Furthermore, generating content is vital because it increases people’s engagement, which is one of the measurements of success. In this episode, we have Chad Price, the entrepreneur and founder of Kettlebell Kings, a multimillion-dollar company. Today, he will share the importance of building a community, generating content, and the concept of fault and responsibility. Resources Chad Price SiteKettlebell Kings Official SiteReal Chad Price Twitter Real Chad Price InstagramReal Chad Price Linkedin

Are you struggling to scale your online business? Most oftentimes, even though coaches and course creators have the skills and desire to build a course in a certain area of expertise. But they don’t understand what people are willing to pay for or what they want for free. This lack of understanding affects the growth of the business. So what changes you’ll need to make? Regarding product market fit, you need to know what people say they want, what they actually want, and what you want to create personally. Aligning those three will guarantee a successful launch for your product. In this episode, we have Nathalie Lussier, the founder of Access Ally. Today, she will discuss the problems other courses have, ways to keep you motivated, and steps you need to take to scale and evolve your business. Resources Access Ally Site Nathalie Lusier Twitter Nathalie Lussieer LinkedinPre Sell Your Online Course Amazon Book

Direct mail automation allows you to produce personalized letters and cards, which also offers full-service printing and mailing services, tracking, tracing, and impact measurement when combined with direct mail and CRM integration. Such technology might be considered to be old-school by many since it has been around forever and has already “peaked” however, email inboxes nowadays have been very difficult to manage due to a blow up in digital and email marketing, causing a massive bloat in marketers’ inboxes and prices getting inflated. Direct mail brings you back to the basics with its more simple and integrated features. Dennis Kelly is the CEO of Postalytics, a rapidly expanding software firm that automates direct mail marketing, tracks performance, and links it to CRM/Marketing Automation. Boingnet, a program utilized by direct mail service providers and agencies to offer landing pages and email campaigns that supplement individualized direct mail, gave rise to Postalytics. In this episode, Dennis talk

Market domination is an important part of any business. In fact, it’s one of the main reasons why you’re starting your business in the first place — to be the best at what you do and have everyone else know about it. It’s time to separate yourself from the competition. You know you’re the expert and you’re ready to take the reins on your industry, but how are you going to do it? You need a plan of attack, an opportunity to show the world what you’re made of.  In this episode, we have Gary Geiman, the CEO and proud founder of DMN8. Today, he will share an understanding of what home service business owners needed to grow their business. Resources DMN8 Partners Official Site Gary Geiman Twitter Gary Geiman LinkedIn

What prevents you from podcasting? When preparing for a show, people frequently forget to ask themselves, first and foremost, what is the goal? Some podcasters may already be working toward a goal but unaware of it. There are several factors to consider before you make a podcast. Creating content, identifying your target market, deciding how frequently to post, and many other things.  https://www.youtube.com/watch?v=HiKlZrkJkkE Todd Cochrane is the CEO of Blubrry Podcasting. Todd wrote the book on podcasting called Podcasting - The Do It Yourself Guide. He has Blubrry Podcasting and its parent company Raw Voice, a full-service podcast hosting service. They aim to create a platform that will enable anyone who wants to start developing or growing a show to do so in a manner they believe to be correct and start creating a brand on your .com properly. In this episode, he talks about how you can start podcasting, building your show, brand, audience, and tribe, and what you can do as a podcaster to build tr

Do you want your business to grow and scale? Are you searching for ways how to increase the sales of your business? Most businesses market just by focusing on themselves rather than solving the problem. This makes the business boring and affects the overall growth of your business. Using the funnels, you will get more attention, which leads to an increase in traffic and sales. https://www.youtube.com/watch?v=x09ta5rlOoo Alisha Conlin-Hurd is the co-founder of Persuasion Experience, a company that helps businesses create high-converting funnels. With over 450 funnels launched and experience building funnel and conversion teams from scratch, Alisha is an expert in the field of online marketing. Today, Alisha shares the importance of the post-click experience, which is what happens after someone clicks on your marketing Quotes “A funnel isn't optional. You have a funnel, whether you want one or not, because it's effectively every single touchpoint somebody has with your brand.” - Alisha Conlin-Hurd

Do you want to enter the world of real estate? Are you hesitant because of the large risk it has? Everyone desires to be a real estate investor because of the huge cash it brings, but little do they know that it only has a 3-5% success rate. The root of people's problems is that they are trying to put different things together, not understanding how they fit. However, this problem could be solved by acquiring everything from just one trustable source, having a coordinated piece and building an assembly line. Peter Vekselman, a well-seasoned investor,  a long-time real estate leader, and Partner Driven's founder. Today, he will share what you should look out for and what you should avoid in entering the realm of real estate investing. He will also tell amazing stories of successful people that will inspire you to keep pushing into the next level of your life. Resources Partner Driven SitePeter Vekselman FacebookPeter Vekselman LinkedinPeter Vekselman Channel YoutubePeter Vekselman Instagram

Do you want to learn more about leveraging your business online using podcasting? Are you looking for strategies to achieve rapid growth in your business? Do you want to become a better storyteller and build more influence in your business and marketing? You must start with the basics to attract potential customers and generate sales for your products or services. Because you already have a business, you know your ideal customer and who you want to sell to. https://www.youtube.com/watch?v=ZH9Bj1aWRWk In this episode, we have Shaahin Cheyene, Founder of Podcastcola (Podcast Booking Agency), and his Podcast, Hack and Grow Rich. Today, he will share how to use podcasting to double your revenue to sell a product or service, build reliable supply chains, and so much more. Resources Podcastcola Site Shaahin Cheyenne Official Site Shaahin Cheyene on Facebook Shaahin Cheyene on Linkedin Hack And Grow Rich on Youtube Hack and Grow Rich Podcast