Marketer Of The Day With Robert Plank: Get Daily Insights From The Top Internet Marketers & Entrepreneurs Around The World

Ted Prodromou, The Social Media Guy, knows why you aren't getting business from LinkedIn. Many people use LinkedIn (and social media) as a spamming tool, and you should instead spend a few minutes a day to build relationships. Treat your job title as a headline, view the profiles of people you want to connect with, and connect with a few people a day. Ted walks those prospects up the ladder by asking people something fun about their business, then tells them about his business and websites. He adds those people to Facebook audiences, retargets them with a Facebook pixel, and sends them through three surveys before getting them on a discovery call. Resources Ted Prodromou: The Social Media Guy (Official Site) Connect with Ted (LinkedIn) Seven LinkedIn Strategies to Get More Clients (Site)

Dave Rogenmoser is the co-founder of Proof, a simple pixel you can place on your website that displays social proof to your visitors. This notification appears in the bottom corner to show the first names and cities (with photos) of people who have recently purchased. Use it for social proof of any kind, such as email opt-ins or webinar signups. You can also display your "proof" directly on your checkout page or on the front page of your site. Dave hopes that adding that proof pixel to your site will become part of your checklist when setting up a new web property. Signup for Proof at UseProof.com

Ben Settle is the world's leading email copywriter and he wants to show you how to double your sales with email. Ben's goal is to build a relationship with an email subscriber by talking about problems (the product comes later). Vision drives decision. He speaks to his readers as if he's speaking 1-on-1 to entertain, educate, and elevate. Listen in to discover how you too can up your game with email marketing. Resources Ben Settle (Official Site) Ben Settle's (Blog) The BenSettle.com (Podcast) Ben Settle (LinkedIn) The Email Player's (Book)

Ace Chapman from Portfolio Sharks is an expert when it comes to buying existing businesses, and he wants you to build that portfolio of income-producing websites. Listen in as he reveals his criteria for purchasing a business and how he creates monthly income with very little hassle. Resources Portfolio Sharks (Website) Email Ashley, Ace's Assistant (Email) BizBuySell (Website)

Richard Lowe, Jr. is the writing king. He's created a number of guest blog posts, books of his own, ghostwritten books for others and written countless LinkedIn profiles for clients. If you're curious about the secrets of super-productive and ultra-popular writers, then you'll want to hear about Richard's writing methods as well as his techniques for marketing books once they're published. Resources Richard Lowe: The Writing King (Official Site) Richard's Amazon Author Page (CoolAuthor.com) Richard Lowe, Jr. (LinkedIn) Make a Living as a Professional Self-Published Author (Book)

Jason Capital is the author of Higher Status. Being "High Status" means that you live life on your own terms and attract what you want, in your business and personal life. Jason has a number of quick and easy exercises you can use to improve your mindset, carefreeness, and body language so that you can improve your own status and the status of those around you. Resources High Status book (Book) Jason Capital (Official Site) Jason Capital (YouTube)

Lyndsay Phillips knows all about content marketing and wants you to use whatever tool fits your personality, whether that's blogging, videos, or podcasting. Ideally, you should blog weekly, use social media three times per day, publish one weekly video, and podcast every two weeks or so. She shares many content strategies and hacks to get the most of your day and your business. For example, an easy method for most people is to simply carve out that time in the calendar for content creation. Resources Lyndsay Phillips (Official Site) Smooth Business Growth (Website) Google Analytics (Google Analytics) TubeBuddy (Website)

Jon MacDonald is President and Founder of The Good, a conversion agency that believes in removing bad online experiences so that only "the good" remains. Jon and his agency prefers to work with e-commerce websites with at least 15,000 visitors per month. Their job is to remove barriers that web browsers experience. They come to a website with a specific paid or need, and they need to find the solution they're looking for in order to convert. He installs simple tools (on any platform) to track cursor movements, clicks and scrolls to see where users navigate and uncover sales leaks. He combines that information with real live user testing to back it up, and then runs multivariate tests to improve conversions. Resources The Good (Score Your Site) Diane James (Faux Floral Client) CrazyEgg (Website) HotJar (Heat Mapping) Google Analytics (Google Analytics) Peek User Testing (Website)

Maxx Anderson from MaxximumPR.com is a lifelong entrepreneur. She began at age 11 selling grit newspapers, which later led to a snow shoveling business, owning a gym at age 23, and then real estate and publicity. She has several interesting stories and lessons about how she's differentiated herself in real estate, how she used guerilla marketing to get free radio advertising, and tons more. She also explains the power of modeling and connecting with like-minded people, so you'll want to listen in right now.

Matt Miller is the creator of School Spirit Vending, a franchise opportunity that installs sticker vending machines in schools. Listen in as he details his journey from day job to freedom where he built a vending machine franchise business. Matt describes how he built his business as well as his thought process for staying productive with 90 day goals, a spreadsheet to track milestones, and 1-2 hours per day to check off steps.

Sid Bharath is the creator of Thinkific, a platform that allows you to host your own online courses. It's used by over 6,000 companies including people like Grant Cardone and John Lee Dumas. It hosts courses of all kinds, everything from hoola hopping to flying drones. Thinkific is a great solution because you don't have to setup your own hosting and shopping cart. You can use this platform and be up and running in minutes. You can start on the free plan of Thinkific and work your way up. You can start with your own free courses to build your list, then work your way up to paid courses. Thinkific hosts your videos, and you can add drip content, quizzes and surveys, as well as grading and discussion. Sid also talks about ways you can drive traffic to your course once you've created it on Thinkific, such as paid ads (Google and Facebook), organic traffic (guest posting, Quota, Facebook & LinkedIn groups), and live broadcasting (YouTube Live, Facebook Live, and Instagram Live). Get An Account with Thinkific No

Craig Ballantyne is the author of The Perfect Day Formula which shows you how to get the most out of every day and be as productive as possible, as opposed to putting out fires or just going through the motions. Craig has a number of proven strategies and easy hacks to win the day. For example: know what you can control, limit your decision making (i.e. Mark Zuckerberg wears the same hoodie and grey shirt every day), have a vision (clear picture) of where you want to be in the next 3-5 years, have laser-focused process goals instead of huge unattainable ones. Know yourself and use "self rules" (but not laws) to stay on track, i.e. if you're looking to lose weight, keep junk food out of the house. These are just a few of the tried and true methods Craig recommends. Craig's Five Pillars of Success Have the same bedtime and wake time every day Have 15 minutes of uninterrupted productive time (Stephen King writes 2,000 words a day) Perform an activity daily for your health (i.e. meditation) Focus on you

Adam White from SEOjet is an SEO professional who has optimized over 350 websites. He says that to get noticed, stay relevant, and bring massive traffic to your website, you should be using Help a Reporter Out and guest posting. Search engines (like Google) trust big brands (like Apple and Amazon) and to get them to trust your brand, you must create power pages (2000+ words) and stay on top of your backlinking and outreach. Resources SEOjet (Management Software) Guest Post Tracker (Find Blogs In Need Of Your Content) Help a Reporter Out / HARO (Connect With Journalists Who Need Content) FastCompany (Website)

Ben Seigel is the Principal of Versa Studio, which is a web design team that specializes in diving deep into your business where you can engage deeply in the process. In our discussion today, Ben explains what people need to know going in when hiring a web design team, how to manage expectations, as well as his thought process when managing complex web projects. He and his team can provide you anything from a multi-page website to a custom solution such as a podcast site. Resources Versa Studio (Website) Website Planning for Small Businesses (Discount Code "robertplank")

Kris Reid is the founder of Ardor SEO. He's developed several tools to build backlinks and increase website ranking. Listen in to discover his advice about search engine optimization, including quick wins and low hanging fruit (for example, buy an aged domain, or increase your ranking on links on place #11 or #12 to bump yourself up to the first page). Resources Ardor SEO (Kris' SEO Agency) Kris Reid (Personal Site) Mob Warrior (Online Game) Ahrefs (All-in-one SEO toolset) Moz (SEO software)

Jessica Nazarali teaches people how to coach through her coaching certification training. If you like the idea of charging money to help others reach their goals in health, relationships, mindset or business, then you'll want to listen in to discover how you too can create a coaching program of your very own. Resources Jessica Nazarali (Official Site) Coaching Mastery certification (Coaching Site) Business Mastery certification (Get New Clients)

John Doherty is a Denver Colorado based entrepreneur and marketing consultant. He's the founder of Credo, which helps you find the best SEO or digital marketing agency for Facebook ads, SEO audits, content marketing, and more. Listen in as he explains what information you need in order to hire an agency, why Credo exists and what he's learned about search engine optimization and hiring a team for your website. Resources How to Hire an SEO (Website) John F. Doherty's Blog (Blog) Credo (Site) Calendly (Site) John (Twitter)

Melissa Forziat is the founder and principal of Melissa Forziat Events. She's run live events of all shapes and sizes, from Rugby World Cups to fundraisers for non-profits. She works with clients to develop possible opportunities for growth, for example, partnership marketing (a photographer could send business to a videographer and vice versa.) She also discusses how to make those calculated risks (look at the upside, pain of not doing it, and reward for doing it), developing confidence, and knowing your value. Resources Melissa Forziat Events (Website) Melissa (Facebook) Small Business Marketing on a Budget (Free E-Book)

John Livesay is The Pitch Whisperer which means you should use micro-stories in your presentations, at job interviews, or perhaps at a pitch meeting where you're seeking funding. Every good story contains exposition (who, what, where, why), a problem, solution, and resolution. You can discover your own stories by thinking about your family or vacations you've traveled to. Then fit that interesting material into a narrative. For example, Johnny Walker uses a rags to riches story in its marketing and Prudential uses a rebirth story. Think about your origin story of tenacity and perseverance, what inspired you, and then test that material on others to get feedback. When you're speaking and pitching, people are asking themselves: do I trust you and do you make eye contact? (gut), do I like you and do you display empathy towards me? (heart), and will this work for me? (head) You can also build your confidence by being prepared: know your opening, closing, and takeaways to bring to that presentation. Resources

Bree Noble is a female entrepeneur musician who noticed that musicians share quite a few similarities with entrepreneurs in other niches: they all tend to be plotting/crafting/tweaking but are stuck on a path of creating new projects without finishing them. As a result, they've spent most of their time recording an album but very little time marketing, and as a result, their business somewhat half-baked. Bree explains that musicians need to setup a real web presence, especially a homebase. That doesn't only mean posting on Facebook... it also means creating a modern looking blog with a .com domain name and landing pages. It means building an email list with a squeeze page, running Facebook ads, recording behind the scenes videos, posting on Twitter and Instagram, possibly using crowdfunding, and using Facebook Live to build that following. Resources Female Entrepreneur Musician (Official Site) 19 sources of income for musicians (Website) NoiseTrade (Website)