Marketer Of The Day With Robert Plank: Get Daily Insights From The Top Internet Marketers & Entrepreneurs Around The World

Kenneth Bator from BTCINC.net says that you should align your brand, culture, and strategy for maximum results. Pay attention to the little details that your customers love, that keep you consistent and removes your decisions. Write and implement service standards. For example, you may always show up 15 minutes to meetings, greet customers in a certain way, or respond to calls and emails within 3 hours. Also, ask yourself: 1. Who do I want to serve, and 2. What problem do I want to solve?

Shannon Hernandez from MShannonHernandez.com and Content Strategy Academy wants you to take a content personality quiz for a very important reason: the content you're creating (audios, videos, books, live streaming) is most likely clashing with your personality. Listen in as Shannon shares content ideas with us (benefits, drawbacks, why vs. alternatives), how to pace yourself, stay in alignment, and attract the right people into your business.

Sell Both High and Low Ticket Membership Cube: full price or payment plan Video Sales Tactics: just get them buying again Funnel, levels, conversions Content Marketing Touches Go the extra mile It's ok to look homemade and authentic Don't slow down (put out tons of podcasts and blog posts to see where you're at, restaurant menu mentality) Course Correction The Mirror: if someone criticizes you about something, they're secure about that themselves. Don't ignore $1000 because you're looking for $100,000 Repetitions, checklists and templates (move the raw materials around) -- same podcast interview questions, 3x3 for podcasting Be aware but still optimistic

Adam Houge is a preacher, teacher, novelist, and #1 international best-selling author of over 100 books on the Christian faith. A health crisis forced him to become a full-time Kindle author, and he's learned all the secrets about Amazon's ranking algorithm, how to produce lots of books quickly (and consistently), how to research books, get lots of buyers and reviews, and send traffic. Resources Adam Houge (Official Site) Adam Houge's books (Books) The Fanbase Formula (Free Video Series)

Gabe Arnold from CopywriterToday.net wants to write your emails, blog posts, and press releases, so that you don't have to. Listen in as he tells you how content marketing can help your business, and how he discovered (and grew) this "service-as-a-service" model that provides unlimited content to monthly buyers. Resources Copywriter Today (In The Referral Field, Answer "Robert Plank") Design Pickle (Website) The Foundation Podcast: Interview with Dan Norris of WP Curve (Podcast) WP Curve's hiring process (Blog Post)

Brad DeGraw from AZDoneForYou.com knows quite a bit about narrowing down the perfect product to sell on Amazon, how to negotiate with suppliers, market products and get reviews and sales. Listen in as he walks us through the process of getting samples, involving an inspection company, getting insurance, researching competitors, and creating images, titles, bullets, a description, and testing pricing. When selling on Amazon, be sure to notice customers' problems, fantasies, and desires to avoid becoming another "me-too" product. Resources AZ Done For You (Website) Amazon Sherpa (Site) Freeeup (Outsourcing For Graphics) JungleScout (Website)

Omar Zenhom from Webinar Ninja wants you to use webinars to make your business stand out. You can present a live webinar (on or off camera), automated webinars, summits, and hybrids. Your first webinar could simply be a Q&A session where you answer common questions. Webinars can also serve as a nice bridge for you to become a better public speaker and sell from the stage. Resources Ultimate Webinar Course (Course) Webinar Ninja (Webinar) 100 Dollar MBA (Website)

Kevin Donlin from MarketingMultipliers.com has been an online copywriter and direct response master for over 23 years. Copywriting is salesmanship multiplied, and Kevin has tons of amazing advice about how to write copy (and web pages), that get attention and sell. Sell with a credible deadline, don't devalue your offers, and use clear (simple) wording. Resources Marketing Multipliers Membership Site (Tell Kevin That "Robert Plank Sent Me" When Joining The Site To Get His Marketing Multipliers Book For Free) Marketing Multipliers (Book) Marketing Optimizer (Split Testing Platform)

Jennifer Hancock from HumanistLearning.com wants to teach you humanistic business management, which means you integrate ethics and critical thinking when dealing with team members, contractors, or even cranky customers. Stop rewarding bad behavior, and instead, examine how you respond (and what you reinforce), use confident body language, and finally, be calm, measured, and direct. Jennifer says that angry customers respond in one of three stats: a child state (where you respond that you want to help but need to wait until they calm down), an adult state (where they are calm and professional), or a depressed state (where they "ghost" you).

Justin Cooke from Empire Flippers and the Web Equity Show has a marketplace to help you buy or sell a web business. His service has not only sold standalone websites, but also Amazon Associates, Kindle, and FBA businesses. Listen in as he tells you what pitfalls to avoid as both a buyer and seller.

Sophie Howard from Aspiring Entrepreneurs sold one US Amazon account in mid 2016 for over 7-figures USD. She developed the Minimum Viable Brand for physical products to be sold online at premium prices and scale fast. She loves sourcing products from around the world, usually in places where no one else is looking.

Dan Meadors from The Wholesale Formula sells products on Amazon. But he wasn't satisfied with retail arbitrage (buying products at discount stores and selling them on Amazon) or private labeling (creating a branded physical product). Instead, Dan works with existing brands to get them more reach on Amazon. He discusses his thought process (find products that Amazon doesn't sell themselves, sells 50-60 per month, and he'll start with a monthly volume of $500-$600 per month). Many times, Dan find some easy low hanging fruit and improves the product description, adds images and bullet points. He also looks for add-ons that complement that Amazon product. Resources Free Report: "The Little Known Business Model We Used To Build a Multi-Million Dollar Company With Only $600" (Guide) The Wholesale Formula (Website) JungleScout SkratchLabs (Nutrition Drink For Bike Riders)

Harry Campbell is The Rideshare Guy who is an expert on ridesharing, which is basically peer-to-peer transportation. Anyone (including you) can register to become an Uber (or Lyft) driver using the app, and earn a side income driving your car around. There are also options for things like UberEats (food delivery), Turo (rent your car or rent cars from individuals), and Postmates (peer to peer package delivery). Harry also discusses the Mystro app that combines Uber and Lyft into one app for you. You're in for a real treat with this episode, so be sure to tune in if you haven't already.

Khierstyn Ross from CrowdfundingUncut.com is a crowfunding specialist who can make your Kickstarter or Indiegogo online fundraising campaign a huge success. She visits us today to talk about beta launch validation. Get on the phone with the customers on your list, not to sell, just to get feedback. Find out what they're struggling with, and have them give you a reason why they "wouldn't" buy from you to gauge those objections. She also talks to us about the success of her private webinars and 6-week courses.    

Are you familiar with Mr. Jackass? I think you are... Haven't you ever scrolled past a Facebook video, or maybe a YouTube video, or even listened to a podcast, and thought to yourself... "THAT jackass (Mr. Jackass) is getting all kinds of popularity and I could do way better than that" Then this is the most important course you'll ever join today -- price increases at 11:59pm Eastern time TONIGHT: Join Podcast Crusher: $127 Now, Soon to Be $147 (Seriously, the price increases in just a few hours from $127 to $147, so you are about to lose 20 bucks just because you waited when we both know you should have jumped on this.) And here's why it's important that you create a podcast (iTunes radio show) even if that means a couple short (5 minute) audio only episodes this year: First, the Popularity of "Mr. Jackass" Is On the Rise And you're probably wondering... what can I do to get that sort of attention on my marketing and my websites, if not more? What can I do to avoid being passed over, lost in the crowd? Sec

You are in for a treat in today's episode. Danny Schreiber is the marketing director at Zapier, an app automation tool that helps professionals get more done. Zapier is a service that connects your web apps together to automate the tedious parts of your job or business. For example: when someone registers for a GoToWebinar session of yours, trigger a new lead in Aweber or your CRM monitor tweets about you in a Google Sheet get email notifications, push notifications, or SMS messages if someone mentions you on Reddit or fills in a WuFoo form replicate your blog posts across WordPress blogs or social media auto-blog (aggregate) your favorite YouTube videos and WordPress posts on one site And so much more. Zapier integrates almost any website together, including Twilio, Slack, Evernote, Facebook Lead Ads, Dropbox, MailChimp, Trello, HubSpot, InfusionSoft, and Instagram, just to name a handful. Resources Zapier (Website) AirTable (Site) Big List of Zapier hacks for marketers (Site)

Stacey Brown Randall from Growth by Referrals had learned three secrets from previous business failures: you need to "touch" your business every day, protect your mindset, and have conversations about how to scale. Listen in as she discusses how to identify who refers you (1-on-1 and face-to-face), find those experiences and touch points where you connect with them (hosting/attending events), automate that relationship (gifts, cards, emails), and track your results. Don't cold call. Instead, reach out to those connectors who refer clients to you.

Stacy Tuschl from ShesBuildingHerEmpire.com has advice for you today about making money AND having freedom, scheduling vacations, daily rewards, batching, and having that freedom to change. She's had huge success selling do-it-yourself online courses, group coaching, and masterminds. She explains her launch strategy with a 90-day launch plan and 5-day challenge, as well as how she uses Facebook ads for traffic to those launches.

Everyone is guilty of this at one time or another, even me sometimes... Getting too carried away and biting off more than you can chew... Filling up the "to-do list" (yuck) with way too much "stuff" Then, it's a huge distraction and that big long list becomes a thing you're scared to look at, or maybe even you feel bad when you do... I can also relate to my mindset ten years ago when even five minutes of money-making activities per day seemed like "too much work" for me... Send a quick email in the morning? I can't do that every day... People tell me to blog or post a daily video? How will I have time for anything else? "Forget about a daily podcast..." I expected myself to post once a day for maybe 4-5 days and then quit! Sound familiar? Of course it does... don't pretend it doesn't! So what changed? This... Insight #1: Exterminate "Not-Invented-Here" Syndrome and Used the Right Tools Don't invent from scratch if you can help it. In this day and age, you don't need to know HTML, CSS, how to edit g

Nick Zyrowski from NuVisionExcel.com created one of the earliest online stores providing health advice, supplements, and lab testing to allow people to put themselves in the driver's seat of their own health. Listen in as he discusses his struggles of coming in "too early" (before online health became mainstream), his strategy of getting clients one at a time, his progress of getting his offers to "catch on" and his entrepreneurial attitude of trying new things. Resources NuVisionExcel (Blog) NuVisionExcel (Podcast) Cellular detoxification program (Website) NuVision Health Center (Store)