Synopsis
Nobody writes alone. This show is going to be different because its real time marketing happenings. Inside Copy Chief were rooted in the foundational stuff thats proven timeless, effective copy writing and marketing tactics. However, things change fast in this business and were constantly examining what's making sales for people.
Episodes
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CCR268: (Wisdom Tree) Justin Goff’s Millionaire Blueprint
27/09/2022 Duration: 41minDive in to how Justin, one of the most successful and revered copywriters and marketers in the industry today, considers himself a slow learner.
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CCR267: (Coffee with Kev) The Truth About Grant Cardone
06/09/2022 Duration: 25minIn this “Cocktails with Kev” episode (it was evening, after all), I get loose and reveal what I’ve been seeing behind the scenes at GCE.
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CCR266: (Freelancer’s Journey) Daniel Throssell - World’s Most Disruptive Email Copywriter
23/08/2022 Duration: 36minLearn Daniel's creative process, how he manages to compile tricky story elements without confusing the reader, and his “mean Daniel” alter-ego that flares up when someone dares to wrong him.
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CCR265: (Freelancer’s Journey) Brenna McGowan Is Owning It
09/08/2022 Duration: 26minIf you’ve ever felt like “there’s just no time” to do it all, and been stymied by choosing a specialty, today’s episode with Brenna will be very inspiring for you.
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CCR264: (New Breed) AJ Harper on How To Write A Must-Read
26/07/2022 Duration: 21minAJ spent ten grueling years ghostwriting for authors, over 500 of them, and now, she has released her own book, "How To Write A Must-Read" that reveals, in a personable and compelling style.
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CCR263: (Wisdom Tree) Rob Dube on the 10 Disciplines for optimal living
12/07/2022 Duration: 17minListen to what Rob Dube (DOO-Bay) is doing with his “10 Disciplines” program that he developed with Gino Wickman (Traction, Rocket Fuel)...
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CCR262: (Coffee with Kev) The Truth About Doubling Your Copywriting Income
28/06/2022 Duration: 26minMoney is how we measure success. Today I’ll tell you how I actually did once double my income as a copywriter, and why I would never promise that you can do the same.
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CCR261: (Freelancer’s Journey) Karl Hughes - Tech Copywriting Kingpin
14/06/2022 Duration: 33minIf you thought there was no market for direct response copywriters in the tech space, Karl Hughes will shed some new light.
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CCR260: (Coffee With Kev) Virgin Airlines & Jack White’s Third Man Records - good and bad examples of dynamic customer experience
31/05/2022 Duration: 40minLet's hear Kevin as he shares some big lessons in good and bad examples of dynamic customer experience.
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CCR259: (Wisdom Tree) Chris Farrell - “We are all going through something”
17/05/2022 Duration: 29minBe inspired by Chris Farrell as he talks about positive perspectives on life as we are all going through something.
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CCR258: (New Breed) Copy Compliance with Peter Hoppenfeld
03/05/2022 Duration: 30minPeter Hoppenfeld shares what he’s seeing on the front lines of compliance with digital marketing… and the phrases every copywriter needs to stop using immediately.
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CCR257: (Wisdom Tree) Michael Fishman - “Flag on the moon” Marketing
19/04/2022 Duration: 26minLet's hear a refreshing shift in persuasive thinking from Michael Fishman the most trusted health brands trust to guide their messaging.
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CCR256: (New Breed) The “List Assist” Email Strategy Planner w/ Yara Golden
05/04/2022 Duration: 36minLearn how Yara Golden, took what she learned from helping people navigate their love lives and use it to create email strategies that connect and convert far better than most.
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CCR255: (Freelancer's Journey) Rachel Mazza and Jessica Mae Stafford – Growing A “Real Business” (Phase 7 and Beyond)
29/03/2022 Duration: 49minTogether with Rachel Mazza and Jessica Mae Stafford, we will talk about the “big boy stuff” that comes with building and running a legacy business.
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CCR254: (Wisdom Tree) Gary Goldstein Mega Hollywood Producer and Champion For Creatives
15/03/2022 Duration: 35minGary Goldstein became the producer of Pretty Woman and other Hollywood blockbusters and he has never stopped being a champion for creatives. Learn his philosophies on success and best advice for creatives fighting for the balance of art and commerce.
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CCR253: (Coffee With Kev) On "Making It"
01/03/2022 Duration: 11minCould you tell your life story in ten minutes? It took me about 45 minutes, but the good folks over at Mirasee edited it down to ten minutes for an episode of their cool new podcast called Making It. Listen to Copy Chief radio #253 - Coffee With Kev - On "Making It"
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CCR252: (Freelancer’s Journey) Colin Chung - “Safer than a real job.”
22/02/2022 Duration: 34minColin Chung admits he is “terrible at small talk”, yet he cites “connecting with people and networking” as the #1 asset a freelancer can have in succeeding in business. In this deep diving Freelancer’s Journey episode, Colin reflects on the work, and the network, that has led to his Phase 5 success.
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CCR251: (New Breed) Copywriting publicity tactics with Selena Soo
15/02/2022 Duration: 19minWant to know how to stay relevant all year long? Selena Soo talks about her newly released free publicity calendar and shares her publicity tactics.
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CCR250: (New Breed) Jen Gottlieb - Connecting Through The Camera
01/02/2022 Duration: 23minJen Gottlieb, a former actress, gives some really fun and actionable tips on how to make that cold little camera lens your new best friend.
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CCR249: (Wisdom Tree) Carline Anglade-Cole - “Your copy sucks, you don’t”
18/01/2022 Duration: 37minCarline, a true veteran of the craft, talks about a few life lessons, what she expects from “a real writer”, and why copywriters need to quit cursing all the time!