Weddings Unveiled: Professional Tips And Secrets On Wedding Planning And Event Design

Even though I had to wait a few months, this guest was worth the wait. You all know how to wait for good things, and today, the wait is finally over! I know that all of you are a leader in some way, but just because you call yourself a leader doesn’t mean you’re actually livin’ it and doin’ it. And even when you’re not leading, you need to be following the right leaders. You’re definitely going to want to listen to this podcast because we are going to be talking about the qualities of leadership that you can build in yourself and that the leaders you should follow have inside. Our guest is Tim Spiker, founder of The Aperio, a leadership development brand. Tim has over 15 years of experience in leadership, and he has some real truth to share.  One of the biggest things you should take away from Tim is the “who not what” principle. Tim says that leadership is not about what people do, but about who they are. How do people feel when they are around you? You can’t expect to lead people who don’t like and respect

If you’re wondering how to drive your revenue and how to do work that actually makes you proud, then you’re going to love our podcast today! Some people think that you have to sacrifice your sense of purpose to make money, but they are so wrong! You can be fulfilled and successful at the same time. In fact, doing what you feel called to do can make you even more successful. Today, we’re bringing in Lisa McLeod, the global expert on selling with purpose. Together, we’ll talk about your noble purpose and how it can be a huge asset in your career.  Purpose, profit, and productivity are all connected. According to Lisa, the top performers in sales are usually the ones who have a purpose. These are the individuals who care about more than just the money. They care about the individuals. We’ve all had experiences with slimy car salesmen, and let's face it, none of us have enjoyed them. Those people don’t care, and we can tell. These people are not the top performers, but we associate them with everything sales. The

I hope that y’all are ready to get the rundown on how to really become an entrepreneur because, if you’re listening, and something is holding you back, we’re going to change that today. Our guest is Sean Castrina, a serial entrepreneur. I know you hear of serial entrepreneurs a lot, but Sean is different. He has started more than 20 different companies in the last two decades, and he still looks to launch a new venture annually. Because of all this experience, Sean really understands where and how good businesses start, so that’s what we are talking about today.  You all know that the small business world is risky and that so many small businesses fail. Why is this? To Sean, it probably starts with the initial idea. Some of us get so excited about our ideas that we don’t stop to think if they’re even good ideas. Bad ideas don’t work. It is hard to tell which ideas are bad or good when we’re just so eager. Because of this, we need outside input. Start asking people if your ideas sound good. There is nothing wr

If you’re a small business owner or if you’re thinking about opening a small business, understanding financing and credit are so important. It is crucial that you understand what you are doing when you are running or thinking of running a small business. Our guest today, Gerri Detweiler, is an absolute expert on all of the things that you need to know. Even though these are the not-so-fun things about running a business, Gerri actually makes it fun and enjoyable to talk about them. She and I are talking about some of the things you need to know about credit and financing.  If you’re in need of financing, there’s a few things you should know. 2020, crazy year that it was, changed a lot about financing. The usual processes are taking much longer, and lenders are much stricter with their requirements. They are asking for higher credit scores, higher revenue levels, and more time in business than they did previously. You should know that they will look at your business credit scores, and in some cases, your perso

I hope y’all are ready for some nerd talk today! It’s going to be so much fun and so helpful for all of you who are looking to scale your businesses. Our guest today is Ravi Abuvalla, CEO and founder of Scaling with Systems, and he may be as much of a data nerd as I am. You guys have no idea how refreshing it is for me to be talking to someone else who actually geeks out about this stuff. Together, we’ll be talking about a few things you can do to drive your online sales and scale your business.  You may be worried about how to scale your business because you have no start-up capital, but that actually might be a benefit for you. Having no money in the beginning helps you to learn super fast because you have less room for mistakes. You can start by networking with those who know you. This may seem daunting because you don’t want the people you love to invest in you before you know what you’re doing, but you have no idea how willing people are to help you. They are much more likely to invest in you than a tota

By now, you guys all know that I am psycho about new technology. I really am massively passionate about it, so I’m always on the forefront of new apps. There’s this one app that I’ve been hearing about over and over again. Maybe y’all have seen it or used it, but it’s Marco Polo Channels. And so today, we are talking to brand strategist Michelle Gifford about this exciting new app and how it is changing the way we connect in business.  Marco Polo Channels is the upgraded version of Marco Polo that many of you have probably used. It’s a video-based messaging system, and it works perfectly for coaching and connecting with your clients. There are so many reasons why this app is better than those offered by other platforms. You as the owner get to control the group and set your own boundaries. It’s unique because you can build real connections with your group members because they see your face, and you can see theirs. It is really so helpful and convenient. When you launch a channel for your business, Michelle

I know that 2020 was, and has been, for some people, a crazy year. Some of you have thrived and some of you have taken a step back. It’s given all of us, however, the opportunity to look at the inner world, the inner self and how we can win as an individual. We all want peace. We all want harmony. Our guest Tracey Bethune, Whole Life Strategist and fitness enthusiast, is going to give you some actionable takeaways on how you can create harmony within your business and within yourself.  It’s important to have harmony in your work. When you’re launching a business, there are a few things you can do to make the process go smoothly. First off, make sure that what you are doing aligns with who you are. If it doesn’t, it won’t work. You will always be led back to yourself. Know your strengths and use them. This will increase the harmony in your relationship with your business. Also, you absolutely need help. DIY business don’t work. Invest in some help from professionals that have done what you want to do.  Not onl

Let’s face it: so many #entrepreneurs don’t know how to unwind. You’re probably hearing voices all the time telling you to “#hustle, hustle, hustle”. No one ever talks about the “unhustle.” and how important it is. If you’ve never heard of the “unhustle,” then you’re in for a treat. Our guest, Milena Regos, started the amazing unhustle movement, and she shares with us some great tips on how you can overcome your hustle mindset. There are so many amazing things we can do with our lives but so little time. We often tell ourselves we can do it all, when in reality, we can’t. We end up hustling. We hustle a lot. Eventually, hustling leads to problems like #burnout. To stop this cycle, you need to put boundaries in place. You don’t need to tell people to stop reaching out to you, but you do need to place limits on yourself. Examine what’s most important to you and prioritize. Choose one thing to prioritize. If you have a long list of “priorities,” then you don’t know how to prioritize. Choose one to focus on for a

Do you remember when you were a kid and couldn’t sit still? How you could play for hours without tiring? Do you wish you had that same #energy today? Well, I hope y’all are ready to be inspired today! In this podcast, we’re looking at the energetic side of your life and how it leads to success. You are going to learn so, so much from our guest today, author and natural energy expert Tabitha Scott. To have a healthy internal energy, you need to let go of the things that you keep unnecessarily stored inside. We live in a world that is impossible to keep up with. Technology has evolved so quickly, leaving our brains with almost no time to catch up. Just as snakes shed their skin to get rid of toxins and make room for growth, there are times when we need to let go of negative things and begin regrowth. One of the things you’ll run into during this process is what Tabitha calls the “Should Monster.” This monster is made up of all of the things we and others think that we should do to be successful. Telling ourselv

If you want to get your business on a better path to success, then it’s time to become a business leader. You can do your passion, and yes, you can make money, but if you don’t know how to run a business, then you might as well either a) learn or b) stop. Becoming a business leader includes many things, but one of the things you can do starts in the moment you first interact with someone. Yes, today we’re talking about first impressions! Our guest is Meryl Snow, owner of an amazing catering company, and she’s an awesome speaker and coach too. Today, Meryl is teaching us a few keys for nailing that perfect first impression. Why does a first impression matter? Because we are all judging each other from the moment we first engage. You’ve heard the expression “Talk the talk, walk the walk,” right? Well it’s true! How you act, how you talk tells a person if they should work with you or not. Obviously, bad first impressions happen. I know I’ve definitely had a few. It is possible, though difficult, to recover from

If you don’t have any type of analytics or data set up, it probably should be the first thing you do before you go to bed tonight. Really, it’s that important. I’ve learned the hard way that really making sure that you’re asking the right questions and that you have the right data points set up can really make or break your business from a profitability standpoint. Our guest today is Michael Loban, Chief Growth Officer of the analytics consulting company, InfoTrust. He is also the coauthor of the Amazon best-seller Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform. We’re talking to him about the ways you can (and should) use analytics for your company.  One of the things you should be most aware of is your website. We talk about digital transformation: the process you take to give your website a complete refresh. This is the route you should take if your website hasn’t been touched at all in years. There is another option besides transformation, however, and it is one that big comp

If you’ve struggled to keep focused on things, you may be wondering if you have #ADHD​ or you may be dealing with the symptoms but are afraid of finding out the truth because of the stereotyping that often accompanies a diagnosis. Well good news: there’s lots of us out here! There are so many entrepreneurs and successful people who have ADHD. And it isn’t just hyper little boys who have it but thriving adult women too! Today, we’re talking to business coach and ADHD expert, Diann Wingert, about how ADHD is not a curse: it’s a superpower. Diann first explains what ADHD is. It is a genetic disorder that stays with you all your life. It does not come and go as some believe. But thankfully, it will not hold you back as long as you learn to work with it. You may wonder if you have it, so Diann gives us a few telling signs to look for that indicate that you may have ADHD. You may notice that you have a difficult time standing still, or that you act fast, or that you learn by doing, or that you often drift off into

Ladies out there (and gentlemen too), I think you are going to love our guest today because I absolutely love her and her brand. Our guest is Amira Alvarez. Her brand is called the Unstoppable Woman, and it is a coaching empire. The type of influence that Amira has had on so many women is soooo incredible.  Amira grew up in a good middle class upbringing. She basically had everything she wanted, and though it was a blessing, it had its own challenges as well. Amira had to learn to overcome “good enough” and to dream bigger. She learned to trust her instincts when they told her something was right or wrong. Then, she made decisions that she stuck to, even when things became difficult.  One of the things she firmly believes in is the Law of Compensation. This is the idea that you will be compensated for how much someone needs what you do, how well you do it for them, and how hard it is for them to replace you. You need to find what sets you apart and become better and better to make this law work for you. Not o

As an entrepreneur, you know that business is kinda like a roller coaster. There are so many unexpected twists and turns as well as many ups and downs. Well, buckle up because today I am talking to entrepreneur Tony Guarnaccia about how to adapt to surprises and how to ride that roller coaster and ride it well. Tony was born to be an entrepreneur. His parents owned an Italian bakery, and he says that he was always coming up with new ways to make money as a kid. His life, however, was completely changed when his parents’ bakery business failed. They lost everything. He went to college to study business because he wanted to learn as much as possible so that he didn’t make the same mistakes that his parents did. Tony is one of those unique entrepreneurs I know that actually went to business school.  In his mid-twenties, he created his own baking business making cakes with personalized photos. They took this idea to a whole new level by shipping these specialized cakes across the nation. This business was success

Building a successful business is a journey and every part of you the path you have taken has gotten you to where you are today! Even before your business was even a thought, your experiences have molded you into the strong, ambitious business owner and entrepreneur that you are today. Wow, that's SO AMAZING!  Today I am chatting with Bofta Yimam, Emmy Award-Winning Journalist, International Speaker, Coach & the Founder of Speak & Influence, all about how to navigate business growth, the power of your story and how to slow down to visualize the destination and goals for your business.  Main Topics: - There is power in your story and your journey - The impact of visibility on your business - How to build confidence as a speaker Key Takeaways: - Take the time to slow down and strategize - State your goals out loud - Define the stops along the way to your business destination

By now most of us have heard of TikTok, and it’s easy to fall into scrolling for hours! But do you know how to use it from a business perspective? Are you questioning if it is a good use of your time and wondering how you can use it to market? Today I am chatting with Kyle Kaplanis, Head of Talent for PRJT Z Talent and Host of the BizTok Podcast, all about marketing strategies that work on TikTok, How TikTok Influencer Marketing works and how it can help your brand. Main Topics: - Marketing Strategies that work on TikTok - How TikTok Influencer Marketing works and can help your brand - Building your personal brand via TikTok Key Takeaways: - Build your personal brand on TikTok - Key strategies to growth on TikTok - Insights on behind the scenes of influencer marketing

Whether you are just starting out or enhancing your business, there's some things you should know... You may not be doing everything you should be to make sure you and your business are covered legally. Not to worry! Today I am chatting with Emily D. Baker, lawyer for online businesses all about how legal isn’t the sexiest part of business, but it’s critical to a business’ success. Main Topics: - Why does legal even matter in online business space? - What are some legal things to keep in mind when starting to scale? - Emily shares stories from the online business world as well as her time as Deputy District Attorney for the County of Los Angeles Key Takeaways: - Legal doesn’t have to be over complicated or time-consuming. - Legal is a must for anyone scaling their business.  - Practical stories that can be helpful for the audience. 

The world of marketing can make you feel lost, the trends are constantly changing and keeping up can be a challenge! Did you know that digital marketing is a science?! Today I am chatting with Arjun Rai, Founder and CEO of HelloWoofy how he and his team support business underdogs with the power of visualized data science for digital marketing. Main Topics: - How to create a seamless, smarter, and innovative social media marketing experience while maximizing efficiencies - How to eliminate time-wasting work so you can spend more time doing what you do best - How to elevate your business with AI Key Takeaways: - Market with science - Create content automagically using a smart marketing dashboard - Work smarter by utilizing AI

What solution does your business bring to your clients? All businesses can fall into a certain industry category, but what sets your business apart? What makes the solutions you bring unique from any other business in your industry? Today I am chatting with Joe Vega, Co-CEO of Lovingly all about how to stand out in your industry, utilize technology to drive the experience and break free of the ordinary.  Main Topics: - The importance of the customer journey - How to level up the technology your business utilizes - How to break free of  the ordinary and grow your business Key Takeaways: - Don't accept the status quo, prioritize innovation - Remove the guesswork with clear direction - Provide value past the connection point

Writing copy for your business can be a challenge. You may think “I'm not a writer”! I'm here to tell you that if you can talk, you can write copy! Today I am chatting with Kelsey Formost Founder of Magic Words Copywriting all about the 3 actionable changes you can make to your copy TODAY to immediately improve your connections and conversions. Main Topics: - Kelsey's 3 Favorite Copywriting Tricks That Will Help Triple Your Profits - Businesses That Invest In Copywriting See 3x's The Conversions And Sales Of Businesses That Don't - Copywriting DOESN'T Have To Be Intimidating Key Takeaways: - Clarity (how to cut everything you don't need) - Connection (how to take the words out of your customer's mouth)- Conversion (where you should actually drive customers- hint: it's not your website!)