The Speaker Lab With Grant Baldwin // Public Speaking / Motivational Speaking / Entrepreneurship

"We're more willing to be our genuine organic selves, which is going to attract other like minded people, that we can find our group, find our people, and take over the world in a positive way."Today, Brittany Richmond sat down on the podcast with her speaker friends Matt Matkovich and Phil Januszewski to talk about what it’s like being a speaking duo! Matt and Phil have been speaking together for over a decade now, and they joined us to share more about what it’s like sharing the stage and what they have learned over the past 10 years. "We are two ordinary guys who turned out doing extraordinary things to audiences around the country. And we're living proof to people that if you stick with something, if you're natural, genuine, and organic about your message, the sky is the limit, and you could turn an ordinary idea into something truly extraordinary."In this episode, Matt, Phil, and Brittany cover: What it’s like being a speaking duo The importance of honoring your niche How to get over

"Just because you land a gig, it doesn't stop there. How can you parlay that into more gigs?"Erick Rheam is back on the podcast today to educate us on the power of geographical prospecting. If you’ve listened to the podcast for any time, you’ve heard us talk about daily prospecting and the growth that goes into building momentum for your speaking business. Today, we will dig into what it looks like to take that effort and work smarter, not harder. "You got to look at this as opportunities to create more business. So we don't want to be so focused that when you go do a gig, Grant, that you're going there. You're there to do the gig, you're going to knock it out of the park, you're going to collect your paycheck, you're going to move on. You got to think bigger than that, and you got to start thinking about, well, maybe this is an area where I can expand my message and do it with folks that are in the proximity of where I'm going to be."In this episode, Grant and Erick cover: What is geographical pros

"The two most important qualities to come across as a speaker probably, and it's on podcast as well, is to get across a sense of warmth and competence and if you can be in that energy, you can be more trusted as a voice."We're back with another edition of our Coaches Corner series. This week, Maryalice is joined by John Ball, TSL coach and a veteran Podcaster, to investigate whether podcasting is a channel worth pursuing as you build your speaking business. "If you're in your earlier stages of building a speaking career, then Guesting is much more a place to start because otherwise having your own show, the amount of work that does really need to go into that is going to be one more thing that may slow down your progress in building up your speaking business and your speaker pipeline."In this episode, John and Maryalice cover: The pros and cons of podcasting How to use podcasting to grow your audience and share your messageWhat makes a good podcast Practical advice for you to get started&n

"If we can remind ourselves that we're in service of our audience, we have value to bring as a professional speaker, somebody determined that you have something of value to say to this audience, and if you remind yourself of that, it will turn down all of that negative self talk and really help you focus in the moment."Matt Abrahams has made a life teaching people how to become great communicators, and today, he's sharing his expertise with us. Grant and Matt sit down to dig into what Matt teaches daily to coach speakers, sales teams, entrepreneurs, and more. If you want to become a better speaker with strategic growth efforts, Matt's advice will help you craft a killer keynote to build your confidence and deeply reach the audiences you're engaging with; this episode is for you. "So if you can remind yourself of the things that get you excited about what you're speaking on, and if you can remind yourself of the potential value that the audience has to take from what you're saying, those are things t

"You need to believe in yourself and you need to understand that you are validated in what you're wanting to charge."In this edition of our Student Highlight series, Brittany Richmond sat down with TedX speaker and education thought leader Dr. India White to talk about what it takes to build a speaking business and the tangible, practical things Dr. White did to take hers to the next level. "Work with them through that process until they say, okay, now let's get the contract going. Are you going to send it? Do you want mine? What do you want? Right. And then you go from there."This episode is filled with: Hard truths about building a speaking business Practical knowledge and problem-solving to help you work through the hard things Implementable changes to help you level up Expert advice from people a few steps ahead of you to achieve your dreams Tips on negotiating contractsGuidance on building solid relationships both with the audience and the event decision-makers "At the

“If something scares you, you should probably do it."Grant sits down with Dave Allred to talk about how speaking can help you expand your comfort zone, create opportunities, and unlock potential in your life to achieve your goals. If you have thought about using speaking as a means to magnify and expand the impact of your legacy, this episode is for you. “My primary goal, Grant, when I get on stage, I always try to ask myself this question over and over as I'm preparing as well as when I walk on the stage, is just how can I create maximum value for the audience? That's where I found the best success, man, because you're really focusing on how you can create and serve the audience, and it's always going to come back full circle to you."In this episode Grant and Dave cover: Dave’s story and how he got into speaking How to stay top of mind and build a reputation as a speaker Practical tips for bridging the gap between relationship building and pitching What it looks like to bet on yourse

"I think it's important for speakers to be aware of it, to understand it, not be the type of speaker who's yelling at clouds like, no, I'm going to avoid this. When used in appropriate context, it can make so many things so much easier. But the challenge, like with any new technology, is really understanding what appropriate means and really understanding the boundaries of how it can help you, but then also being self aware enough to go, maybe this is where it doesn't help me."In this edition of Coaches Corner, we're digging into AI with Maryalice Goldsmith and Jeremy Rochford. This episode is a great addition to the show because they dig into leveraging AI to help you create great content. "ChatGPT can start the conversation, but we, as the creators, need to end the conversation. We need to take, if we're using ChatGPT, whatever it gives us, and then go, how would I say this to my tribe? How would I say this to my people?"In this episode, Jeremy and Maryalice cover: How to think about using AI to d

"Speaking is a platform to share a message and a story that could transform somebody's life."This week, Grant is joined by Dan Martell to talk about how to create a nontraditional speaking career. For Dan, speaking isn’t about the money. It’s a way to spread his message and impact lives. Want to leverage your speaking to create long-term value and develop strong relationships? This is the episode for you."If you ever have the opportunity to get on a stage to communicate to other people, you better bring your A game. Because he said that is the highest honor ever."In this episode, Grant and Dan cover how to: Leverage platforms to share your message Create a speaking career that isn’t your sole income Use speaking for brand building Find your niche and speak for impact to the audiences you resonate with the most Get better at speaking with repetitionPlay to your strengths as a speaker Assess the intangible benefits of a speaking career "I you have the honor and the privilege o

“So I just cracked six figures in seven months? In seven months.”Grant is joined on the podcast this week by Dr Reggie Wright to talk about how he scaled his speaking business in 7 months. Reggie shares his background and his story, but more important digs into what really allowed him to step into this calling as a speaker with confidence.“Preparation breeds confidence. I just want to be prepared. And I just thought about it, like, as an athlete, right. I just want to go into the game being prepared for the game. Let the chips fall where they may. So that's what I did.”In this episode, Grant and Reggie dig into: How to leverage your story to connect with audiences What it looks like to put in the work to chase your dreams A detailed look at Reggie’s schedule while he launched his business What it looks like to commit to making an impact on the world around you How to use your message to drive your focus when the path is unclear Why it’s important to be prepared even if you’re not

"History doesn't repeat itself. It's just that humans tend to do the same thing in patterns even if 20 or 40 or 50 years ago they did the exact same thing when faced with the same inputs."This week on the podcast, Grant sat down with Dominique Luster, a TSL alum and a professional speaker in the DEI space. Dominique’s speaking career started somewhat naturally as she was on a mission to share the history of minorities through working in the museum/education space for years before she was asked to do a TED talk. “Any project or organization that comes to the table with the same feelings and beliefs that history is not passive and that African American history matters and should be uplifted and shared and preserved and told just like anything else."In this episode, Dominique and Grant dig into: How Dominique got into speaking Figuring out what makes you unique and what your niche can be in the speaking world How to find DEI gigs and leverage your network What it looks like to get creati

"And it's interesting because our self talk starts at the very beginning of our day. So the minute you become conscious before, sometimes you even open your eyes, what's your first thought? Right? Is it something positive? Or is it like, oh, my back is killing me. Well, guess what? That is the underlying tone and theme for the rest of your day."Maryalice is back on the podcast with another one of our awesome coaches. This week, we’re welcoming Angie Besignano for her first time on the podcast. Maryalice and Angie run through her background and then dig into one of Angie’s areas of expertise, energy management. "We need to treat our energy and our energetic goals as intentionally as we do our business goals."If you’re unsure what energy management is or how to regulate and audit the amount of energy you need to create success. In this episode, Maryalice and Angie talk about:The 4 types of energy How the energy types are connected and they work together to impact your lifeRegulating and auditing your

"The key to a great demo video is showcasing your best work and highlighting your strengths. It should effectively demonstrate your skills, talent, and unique qualities in a concise and captivating manner."Demo videos are mission-critical to getting booked and paid as a professional speaker. Today, Grant sat down with Shawn Hanks. Shawn is the CEO of the Premiere Speakers Bureau, and he knows a few things about speaker marketing, demo videos, and how to create a stand-out product. “A demo video helps to mitigate and reduce that risk for an event planner to say, no, I feel comfortable and confident hiring this speaker and putting them on stage, putting my reputation on the line as the event planner to report to my committee or board or boss or whoever it may be."Grant and Shawn dig into:Why you need a strong demo video How to create a GREAT demo video The key idea and formula that something memorable What you should be spending on your demo video The perceptions that go into the settin

"There were two modules that were particularly helpful for me...The module about preparing your talk was really helpful...It helped me fill in stories where I needed to fill in a story and applications for real-life examples...And then the other part was the last module, Know When to Scale...That last module helped me really make sense of it all."Dr. Peggy DeLong joins Maryalice Goldsmith on the podcast this week to talk about her journey to The Speaker Lab and what she’s accomplished since beginning her speaking career. Together, they dig into what Dr. Peggy speaks about, how she found her niche, and what pushed her to take the next step to grow her business. "Well, a couple of things came together at perfect timing. Actually three things. Two opportunities literally fell in my lap. I've been a speaker for 20 years, often speaking for free, lots of different reasons and not making much movement. And then all of a sudden, the largest audience opportunity came my way without pitching, and the largest fee

"AI enhances my creativity and helps me explore new ideas. From AI-generated music and artwork to machine learning algorithms that assist in brainstorming and content creation, it has become an invaluable tool in my creative process."Today, Grant sat down with Lauren Teague to chat about her speaking business and how she uses AI as a work partner to maximize her time, increase her creative output, and scale the amount of work she’s putting in to create great pieces of content. "It's like the most valuable intern that you could hire in that most capable, but you have to be extremely specific and good at delegation in order to get the most out of it."In today’s episode, Grant and Lauren dig into: Lauren’s background in speaking Why content matters when you’re building a brand How to leverage AI to help you create more content What Lauren uses AI for in her everyday life How AI can help you scale the amount of content you ship What AI tools are currently on the market, and what

"It's kind of like setting up a table for dinner. You don't want to just be scrambling and hustle to the table and be sweating and be like, I don't even know where the forks are. So I think it's like, no, let's have a nice clean table. Lay it all out before yourself so you can kind of settle into it and know exactly where everything is and know you've set yourself up for success."We’re back with another episode in our Coaching Corner series! Today, Maryalice and Emily Arnold sit down to talk about how you can best prep to make your time in the program count. Emily is one of our program concierges, and she’s been around the block a few times when it comes to helping students prep for success and take off running. "And as someone who works with all of you, I see that you do all genuinely care about people. And so I think it's so wonderful to work for a team of people that when I'm getting students on orientation, I know with confidence, I'm sending you off to the coaching team who genuinely cares about you

"I think speakers are being called to be even more dynamic, more impactful, and a greater return on investment if they're addressing someone or having the pleasure of addressing someone in person and live."Joey Coleman joined us on the podcast this week to chat with Grant Baldwin about his journey of building a speaking business, leveraging books to create credibility, and learning how to eb with the ebbs and flow with the flows as the speaking world grows and changes to accommodate virtual and in-person events. "Every presentation I give, I try to think about, what do each of those three separate groups want? What do they need, and how does my speech serve them? So what is the ROI for the check signer? It's going to be a much tighter dollar ROI than for the person sitting in the crowd. But for the person sitting in the crowd, it's going to be a behavioral ROI."In this episode, Grant and Joey dig into: Joey’s speaking history and expertise The shift in booking timelinesHow to engage crowds virt

"If you go through adversity and you don't learn anything from it, that it's a lost opportunity"This episode of the Speaker Lab Podcast is another excellent episode of our Student Highlight Series. Maryalice Goldsmith, Director of Student Success, sat down with Bruce Wawrzyniak to talk about his speaking business, the career he’s building, and his experience here at the Speaker Lab. "So which ones are you going to choose? Are you going to choose the negative thoughts and dwell on those, or are you going to choose the positive, happy thoughts and really affect your whole day with the choices that you make just based on all the different thoughts that come in and out of your mind?"When it comes to developing a speaking career, Bruce reflected on finding his niche, developing confidence in his worth, and learning how to run this operation like a business vs. a hobby. Maryalice and Bruce also cover: Developing a strategy as a speaker The importance of happiness in our life Why you should inves

“Just because you’ve had success in other fields doesn’t mean that you get to skip rungs on the ladder.” Grant welcomes Jon Acuff back to the The Speaker Lab Podcast! Jon is a regular guest on our show, because he’s an active speaker, a well know New York Times bestselling author, and one of Grant’s good friends. "I think you could climb the ladder faster when you're an expert at something else already. Like, you and I have seen that, like, former athletes climb the ladder faster. People that have done other things climb the ladder faster. But I think it's about setting your expectations. I think it's about setting the reality. I think it's about putting in the work, about thinking about the client, like, outperforming what their expectations are."This week, they dig into Jon’s speaking journey what he’s learned through writing his latest book, All It Takes is a Goal, and how you apply these goal setting principles to your speaking business. This episode also covers: How to climb the speak

"We absolutely have the ability to cultivate a growth mindset, which will put us it makes us more resilient. It gives us the ability to see opportunities and connect more easily with people. We move through the world very differently, and it gives you a different energy to go about the task of building a business."The Speaker Lab Coach, Katherine Johnson is back on the podcast this week sharing her expertise on reprogramming your mindset so it’s a helpful tool in building the speaking busines of your dreams. She sat down with Maryalice Goldsmith, to chat about changing your mindset, to ensure that you aren't creating a breeding ground for failure. "I'm always growing. I don't know how to do this piece. This may feel hard right now, but what I know is I can look back at my past life and be like, I can do hard things."Katherine and Maryalice dig into:Tips on how to build resilienceWhy you need disciplineHow to overcome failure What it looks like to transition to a growth mindset How to assess our

"So there are definitely two main chapters to my life, and they both happened before age 22. So when I was very young, and they both involved aviation, and one was ultimately amazing, and one was obviously terrible.”Until age 22, Ryan’s life revolved around flying and aviation. Unfortunately, after an unexpected trip, he was put in a place where flying couldn’t be his #1 priority anymore. After some unexpected journeys as he was healing, he spent a lot of time reflecting on what he would do with his life. “I realized at that point that a lot of speakers are out there, like the prior version of Ryan. Who spoke on climbing a mountain, this incredible success that had its adversities along the way?But there was also a whole different group that spoke on the day that changed their life forever. And that was unrequested adversity. But very few had both. And I thought to myself, wait on, that's actually an opportunity to compare the two to see where we truly learn.”Ryan moved to the US to pursue his speaking c