Stevie Says Social Podcast

I don’t care about leaving money on the table. I don’t care about “maximising” my revenue” or getting the “most” out of every day. Here’s what I do care about: Spend Tuesday mornings at a 10am Pilates class. Stuffing around making labels for my new spice racks just because. Googling cool new hair-dos for my little girl. Sitting on the floor with her at 2pm on a Friday, playing hairdressers.I care about travel. I care so much about travel. I care about renting a month-long Airbnb in Norway just because. And getting a van, and traveling around the English countryside stopping at every cute pub along the way. I care about driving down the California coast. Showing my kids Hearst Castle. Visiting Old Town Ibiza, and sipping Sangria at 10pm on a hot August evening. I care about feeling free – really, truly free. Waking up on a Monday and relishing the week ahead. Spending the morning sitting in a cafe, writing for three hours over two half-strength cappuccinos. And never again sitting in  an air-conditioned cubicl

In the past two years, I have gone from three full time team members.. To me, one part time contractor. The result of scaling DOWN my team? My business went from 40% profit margins on a good month.. To 80%, always. I halved my revenue.. But took home WAY more profit. And I felt lighter, happier and more fulfilled than I had in years, with my days spent working on the things that truly light me up. Two years on, things looked so very different.. It feels like a dream. The no-team dream. Systems Over TeamSo, what changed? And specifically, what ENABLED me to re-build my business A One-Woman Show Working 5-Hour Days With 80% Profit Margins?Here’s the cliff notes: From a business model perspective, I moved to a model that felt far more aligned. It required fewer moving parts, fewer offers and fewer resources. And I started prioritising systems over team. It looks like this: ✔️ A Simple Model: One of the most overlooked “secrets” to an elegant business is simplicity. More offers, more work. I worked on refining my

Here's 7 things I see holding business owners back from their goal to build a leveraged business model.This is based off seven years of experience and working with hundreds of online founders, and noticing patterns.I hope recognising these will help you to shortcut the process.[PS Our newsletter is live! Subscribe here]. 1️⃣ Time & the Hockey Stick EffectBuilding a leveraged business model takes MORE time upfront, and less time later on.2️⃣ Misaligned PositioningGet clear on who your offer serves, and match what you do to their problem.3️⃣ Too Many OffersAt max, you need three offers - an audience offer, a core offer and an anchor offer. They should all complement and feed into each other.4️⃣ Not Applying Scalable Traffic Strategies to a Scalable Business ModelThe traffic strategies that work for a 1:1 or service business model won't be enough when trying to sell a leveraged offer. More units to sell means that you need more eyeballs to see your offers.5️⃣ Not Making ROI based investment decisio

Ever wondered EXACTLY how I create digital courses? The nitty gritty "I do this, then this, then THIS"? I have been creating online courses now since 2018, and have learnt a LOT about what works and what doesn't when it comes to the "creative process". When developing my very first digital course in 2018, I went to Bali for six weeks, wrote a 50,000 word manuscript in the final week because I had no idea what else to do and then came back to spend the next six months figuring out how to make it into a course that people would buy (more on that in this episode)!I don't recommend that approach

“My launch failed”, she wrote to me one Sunday evening.Weird, I thought.I’d seen the funnel — it was good. So, I asked to dig into the stats.“What was your conversion rate?”, I asked.She stared at me blankly.“You know.. the percentage of people in the launch that bought?”Oh. There was six days of silence, and she emailed me back.“5.4%”.Well, I thought.. the launch didn’t fail. Actually, it converted GREAT. There just wasn’t enough traffic.It was EASY for me to see the issue. And, to objectively see where the opportunity was to improve.But, she couldn’t see it, and subjectively, in her mind it was a big fat flop.It’s kind of the industry’s fault that this sort of thing is a HUGE issue.We EXPECT fast success. Knock it out of the park wins in two seconds. And when it doesn’t work out like that? We scrap the WHOLE thing, and go and build something else from scratch. But, that is a story for a different day. For today? Let’s talk about HER, and how this scenario can be avoided with ONE thing.This scenario is commo

Wondering how I am thinking about business "growth" in 2024? The things I am focused on to build my version of the lifestyle business sweet spot? The actions I am taking that go against the grain of "traditional" business advice? That's what I'm breaking down in today's podcast episode where I'll be sharing with you 7 counterintuitive things that I am doing to build my business in 2024.Links and Resources Mentioned in Episode:Episode 158: Our Podcast Makes Us $8,300 an Hour — Here’s HowFree Failed Payment SOP: Get the exact Standard Operating Procedure template we used to recoup failed payments in our online business. BRAND New Deliver and Delight Course just added to Lifestyle Business School: Deliver and Delight is the FULL playbook for implementing stand out, streamlined delivery processes for any high or low touch course, program, coaching offer or mastermind. We hand you our done for you workflows, standard operating procedures and automations for the three phases

Testimonials are money-makers, plain and simple. If you want to bulletproof your authority, shorten your sales cycle and give your buyers peace of mind that they are making the right decision, you NEED a process in your online business for collecting, distributing and SHOUTING YOUR TESTIMONIALS FROM THE ROOFTOPS. Whether you're newer to business and wondering how to get social proof when you're just starting out, or your a seasoned business owner with people raving about you but no solid process for capturing all of that goodness, this is a must listen and business game changer. Prefer to read? Click here, and we break it down in FULL blog post style in detail. Links and Resources Mentioned in Episode:Ep 162: Don’t Take It Personally: Inviting Frank, Fair Feedback from Your Clientele and Using It to ImproveFree Failed Payment SOP: Get the exact Standard Operating Procedure template we used to recoup failed payments in our online business. BRAND New Deliver and Delight Course just added to Lifestyle

Curious EXACTLY how we went about setting up the back end of a brand new offer?Not just the theory, but the here's-exactly-how-we-did-it nitty gritty?Delivering with excellence is both art and science, and in today's podcast episode, we're breaking down exact how we have set up the back end of our membership, Lifestyle Business School.Whether you are thinking about creating a new course, program or coaching offer, or you already have one and it's feeling a little scattered, we will share how to build or refine your back end infrastructure so you can deliver well, streamline your business operations to give your time back and provide you with the peace of mind that comes with knowing you are building intentionally and with excellence in mind. PS Prefer to read? We break it down in full blog post style here. Links and Resources Mentioned in Episode: Free Failed Payment SOP: Get the exact Standard Operating Procedure template we used to recoup failed payments in our online business. BRAND New

PSA — Sales revenue means nothing if you're pouring it into a leaky bucket. In our business, we have between $2,000 and $5,000 a month in failed payments. Lost revenue due to failed payments is a BIG deal in our industry; it's an not-often-spoken-about elephant on the online business room. Side note: I covered this in more detail back in this episode here. The good news, though? Most of it can be recouped. In this podcast, I show you how. PS We HAND you this FULL process, along with the SOP, Email Automation Templates, Email Copy Templates and accompanying instructions, inside of Deliver and Delight in the Lifestyle Business School membership, which drops into Lifestyle Business School this month. Links and Resources Mentioned in Episode: Episode 200: Missed Payments, Payment Plan Defaults and Cash Flow Crunches.. Let’s Talk About ItFree Failed Payment SOP: Get the exact Standard Operating Procedure template we used to recoup failed payments in our online business. BRAND New Deliver and Delight Cour

Pre PS. Want to start the new year with CRYSTAL CLEAR CLARITY on your 2024 business and LIFE endgame? Join Lifestyle Business School now and get instant access to Dream and Design. It's included in Lifestyle Business School, and it has HUNDREDS of glowing reviews; I don't speak lightly when I say that completing this process in mid-2023 changed my business and my life for the better. Join here.Did you end 2023 feeling a bit tired of watching other business owners make bank, fly private and spend their December in Bali, when you were sitting at your desk chugging your eighth coffee and wondering how the flip you were going to make it to the end of 2023 without a breakdown? I mean, I've been there and I get it. So, now that we've well and truly closed the book on last year, we have a whole shiny new year ahead of us to make a plan to do things differently. In today's podcast episode, I am sharing with you the EXACT steps required to build a business model that will allow you to end THIS

Pre PS. Want to start the new year with CRYSTAL CLEAR CLARITY on your 2024 business and LIFE endgame? Join Lifestyle Business School now and get instant access to Dream and Design. It's included in Lifestyle Business School, and it has HUNDREDS of glowing reviews; I don't speak lightly when I say that completing this process in mid-2023 changed my business and my life for the better. Join here.It's a shiny new year! If there is one thing that I know for sure about the online marketing space, it is that things are changing FAST. Can you believe that just a year ago, no-one had really heard of or used AI? The times are a changin' - and fast. With the calendar year now officially ending in a "4", it's likely that we're all starting to look forward to the year ahead. So, I want to share with you some of the big shifts I have noticed recently in the online marketing space - both in my OWN behaviour, and in consumer sentiment - and how I am thinking about it in my own offers

Pre PS. Want to start the new year with CRYSTAL CLEAR CLARITY on your 2024 business and LIFE endgame? Join Lifestyle Business School now and get instant access to Dream and Design. It's included in Lifestyle Business School, and it has HUNDREDS of glowing reviews; I don't speak lightly when I say that completing this process in mid-2023 changed my business and my life for the better. Join here.Do you feel like this year passed by in a blink? It feels like yesterday that I was tucking myself into bed at 8pm on New Years Eve (yes, 8pm).. and now here we are at the end of another shiny year. Today's podcast episode will be released on Boxing Day, and I hope this finds you happy, well and rested. This period between Christmas and New Years Ever is always a time for rest, reflection before ticking over of the calendar on 1 January has us all looking forward, so in today's podcast episode I want to share with you MY year that was, the things I've learnt and what I am taking into 2024. Want

Let me guess: You love what you do, but you've spent this year stuck in an endless loop of busy-ness where you've found it tough to BREATHE, let alone truly escape your business for a minute and live your life. That's where a mini-course comes in. Whether you eventually want to create a FULL online course, you already have one or maybe you just want a more consistent and steady stream of leads into your coaching or expert business to free up some of your time and make more revenue, a mini-course is a great place to start. By the end of today's podcast episode, I am sharing with you an easy-launch guide for creating an irresistible mini-course and getting it out there into the world in under 6-weeks so you can get started, finally cross it off your "to do" list and build a super valuable leveraged asset in your business to drive leads, supercharge your authority and divorce your value from your time. In fact, that's exactly what 26 of our members inside of Lifestyle Business

Wondering how to start and build an expertise-based online business NOW? Today, I'm going to spill the beans on EXACTLY how I would do it if I was starting from scratch TODAY. The strategy, the how, the "what I'd do differently if I could do it again" - in today's podcast episode I am going to walk you through my full thought process, and how I have implemented much of this in my own business this year. By the end, you'll have complete clarity on how to go about building your OWN expertise-based business based on timeless business strategy and what's working now. ---PS Our Lifestyle Business School members have been working hard and have created their own mini-courses in just six weeks using our Create and Validate process! And, they have made them all available for YOU to register for for free! Browse and register for one or more (all kicking off in Jan) at https://www.lifestylebusiness.school/freecoursesWant more?

Let's talk about time; and specifically about the tool I use to save 10+ hours a week.That tool? Is a project management system, specifically Clickup.In today's episode, I unveil five key strategies I use to save over 10 hours a week with the project management system I have love heart eyes for.And side note? You can get ALL of these inside of Operational Elegance, which is 99% off (originally, it sold for $20K) AND is bundled with Lifestyle Business School. Check it out here.1. Our Task Management ProcessThe first thing I cannot live without? My task management process inside of Clickup, where I am able to document every recurring task and give my business a "skeleton" with EVERYTHING required to make it run.I attached SOPs to each tasks so that it can be completed by ANYONE, and it has built for me a business engine that doesn't require ME to run it. Magical :magic_wand:2. Our Productivity Process:We've implemented a Productivity Process, which is used to make sure that I (and

Pre PS Our Black Friday deal is live. Get Operational Elegance bundled into Lifestyle Business School for the duration of your membership. This is a 99% saving on the original price of Operational Elegance (which was originally sold as Legacy for $20,000 in a high ticket format). Get it here. Let me tell you: The way I THOUGHT this year would go, versus the way it went? WORLDS APART. This week marks my birthday, and my business birthday, and it's always a time of reflection. On the years gone by, what worked, what didn't and what I want to do next month, next year, next SEASON. This year, I have grown as a person, as a mother and as a business owner. It wasn't always easy - making big, courageous decisions never are - and it wasn't always fun. Growth, especially in self, is usually uncomfortable. But I'm ending this year feeling proud. Of myself. Of this business, and the impact it continues to make. And more than anything? I feel excited for the future.. but in a more grounded way th

Wondering how to diagnose the health of your expert business?