Elite Expert Insider

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Sean Castrina about how to create a startup and keep it running. Sean is a serial entrepreneur, having started more than 20 companies over the last 20 years, and still seeks to launch a new venture annually. He is an investor, teacher and highly-sought-after speaker who communicates with humor and a bluntness that engages and captures his audience. He is the author of 8 Unbreakable Rules for Business Startup Success, The Greatest Entrepreneur in the World, and World’s Greatest Business Plan. Learn More Here

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Matt Johnson about his book MicroFamous and how you should market differently to extraverts vs introverts. Matt Johnson is a marketing agency founder, podcaster, and musician. Matt runs a podcast launch & production agency based in San Diego, an international team that helps business coaches, consultants and thought leaders use done-for-you podcasting to attract an audience, build influence & become MicroFamous. Matt is the author of MicroFamous and currently hosts the MicroFamous podcast. He is a frequent podcast guest and event speaker to audiences around the US, Canada, and Australia.

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview David Wachs about taking advantage of communications going digital and setting your brand apart from others. A serial entrepreneur, David's latest venture, Handwrytten, is bringing back the lost art of letter writing through scalable, robot-based solutions that write your notes in pen. Developed as a platform, Handwrytten lets you send notes from your CRM system, such as Salesforce, the web site, apps, or through custom integration. Used by major meal boxes, eCommerce giants, nonprofits and professionals, Handwrytten is changing the way brands and people connect. David is also a frequent speaker on messaging technology and has presented for the Direct Marketing Association, South By Southwest, Advertising Research Foundation, and the National Restaurant Association. David has been featured on the front page of the Washington Post, and has been interviewed by Direct Marketing News, Crain’s Chicago Business, the American Express OPE

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Cathy Reilly about her book Unleash Your Inner Voice, listening to your subconscious and voicing your thoughts.  Cathy Reilly is the CEO and Personal Wellness Specialist at Sharing the Shine. She is a keynote speaker, facilitator and advocacy specialist. After two decades of advocating for others in the litigation arena, Cathy realized most people, including herself, lack the faculty to self-advocate. Cathy used her research and fact-finding skills to learn, develop and master tools to shift her advocacy. Cathy now mentors others on self-advocacy focusing on three critical areas: mind, body, and environment Learn More Here Get The Book Here

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Eileen McDargh about her book Burnout to Breakthrough: Building Resilience to Refuel, Recharge, and Reclaim What Matters. Eileen is the founder and CEO of the consulting firm, The Resiliency Group. She teaches organizations like Cisco, Novartis, Oracle, and Procter & Gamble ways of building resilient leadership teams and workplaces. Along with her work as an organizational resiliency consultant, Eileen speaks and writes about resiliency. Global Gurus International, a British-based provider of resources for leadership, communication and sales training, ranked Eileen as one of the World's Top 30 Communication Professionals in 2020 following a global survey of 22,000 business professionals. As a platform speaker, she has given thousands of keynotes for organizations and associations in dozens of fields, including aerospace, education, finance, healthcare, hospitality, manufacturing, pharmaceuticals, public agencies, real estate,

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Jamey Rootes, president of the Huston Texans, about his new book, The Winning Game Plan, and how he became a Wall Street Journal best-selling author.  Jamey‎ Rootes has been one of Houston’s leading executives for more than two decades. He currently serves as President of the Houston Texans and is responsible for all business functions of the club. Since joining the Texans, Rootes has overseen the team’s efforts to secure stadium-naming rights and sponsorship, coordinated radio and TV broadcasting relationships, engineered the club’s successful ticket and suite sales campaigns, led the creation and launch of the team’s identity and developed the team’s highly acclaimed customer service strategy. He also serves as President of Lone Star Sports & Entertainment (LSSE), a sports management agency associated with the Texans. LSSE has been a catalyst for some of Houston’s most significant sporting events. Under Rootes’s leadership,

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Lisa Moscarelli about creating your brand and other great marketing tips.   Lisa began her career as a TV news reporter with WTVM in Columbus Georgia and later worked for KPRC-TV in Houston. She spent 11 years in broadcast sales, planning and producing campaigns, and in these roles honed her writing and production skills, as well as “the art of the deal”. She co-founded Cohn-Moscarelli Marketing and Communications in 1999, which by 2011 was ranked by volume among Houston’s, top 5 advertising agencies by “The Houston Business Journal”. Lisa received her B.A. in Communications from the University of Houston, and makes her home in Houston. She is also a recording artist songwriter and music producer. She loves all things family, children, cooking, and singing. She’s a proud member of The Lakewood Church choir.

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Ryan Frederick, author of The Founder's Manual, about how to make a successful business. Ryan Frederick is a Founder and product person at heart. He has been a part of starting and growing several software and service companies from inception, to viability, through to sustainability. He has been instrumental in capitalization activities and has even expanded into international markets. Ryan is an active angel investor, mentor, advisor, author and speaker. He has authored two books, The Founder’s Manual: A Guidebook for Becoming a Successful Entrepreneur and Sell Naked - And Other Advice for Growing and Managing Service Firms. Ryan speaks frequently about product, startups, and company leadership. Learn More Here Check Out Ryan's Team

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Tracy Lamourie about how build your brand with effective public and media relations and her upcoming book GET REPPED.  Tracy Lamourie, Owner of Lamourie PR has been providing professional PR services for more than 20 years. She focuses on working with ethical businesses, progressive politicians, media personalities, public speakers, and social justice groups — and other interesting people! Smart, edgy, focused, savvy, and skilled — Tracy Lamourie is passionate about helping people and companies build their brands and elevate careers into the stratosphere! In politics, the arts, entertainment or business. Learn More Here

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Marty Park about his book Tiger by the Tail – 99 Secrets to Tame and Master Your Business and how to overcome covid and prepare for the new year.  Marty Park has owned and operated 13 companies in 6 industries since he was 21 years old. His first company was a technology startup, after which he ventured into audio production, retail, the hospitality industry and most recently advertising/marketing. He has been a crucial player in all phases of start-up and growth, including corporate strategy, sales, marketing, operations and finances. His new book, Tiger by the Tail – 99 Secrets to Tame and Master Your Business, has launched recently. Marty was awarded the Business Coach of the Year for North America and the Recipient for Global Contribution to the coaching profession. Marty has also been selected as one of Calgary’s Top 40 under 40. Marty was awarded the CYBF Canadian Mentor of the Year and selected as one of 18 entrepreneurs to

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Dr. Sandra Scheinbaum Co-Founder and CEO of the Functional Medicine Coaching Academy (FMCA) about her book Stop Panic Attacks in 10 Easy Steps.  Dr. Sandra Scheinbaum spent nearly five decades making healthcare and education more holistic and innovative. With a PhD in clinical psychology, Sandi specialized in positive psychology, cognitive behavioral therapy, and mind-body medicine, and served as teacher and the director of a clinic for Attention Deficit Disorders (ADD). She is a pioneer in her fields, having implemented programs such as the use of neurofeedback with patients and becoming the first-ever psychologist to earn certification through The Institute for Functional Medicine (IFM).

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Jay Wong about how to start a podcast and how to get your show to the top 100 on iTunes. Jay Wong is CEO of Podcast Your Brand; a marketing company that builds podcasts that generate hundreds of thousands of dollars for their clients. Their market is very fast-growing, and Podcast Your Brand is uniquely positioned to disrupt the entire industry with its unique approach to generating guaranteed ROI for their clients. They’ve worked with household names like Procter and Gamble. And also smaller emerging brands as well as thought leaders and knowledge experts to help rapidly accelerate growth in their category.  His agency has been working with franchise companies listed on the Inc 5000 to increase their retention rates of new operators by a minimum of 15%+ as well as increasing their annual sales by an average of 21% Learn more about him and his company Top 100 Buyers Training

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Matt Rosenthal about the secret technology to make your business more streamlined. Matt Rosenthal is a technology and business strategist as well as the President/CEO of Mindcore, the leading IT solutions provider in New Jersey. Mindcore offers a broad portfolio of IT services and solutions tailored to help businesses take back control of their technology, streamline their business, and outperform their competition. Learn More Here

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview international bestseller Tracey Greene-Washington about her book Choosing Purposeful Alignment: The Messy Middle of Transformation For two decades, Tracey Greene-Washington, president of Indigo Innovation Group, has led high-level initiatives that address complex issues, gaining a reputation as an innovative servant leader  who is inspired by futurism. Through her partnerships, she has helped others become more impactful by targeting systemic change and taking risks. Her work amplifies efforts at the intersection of community economic development, health, and education.  Learn More Here

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Michael Foster about his view on the real estate market and his book Military House Hacking.  Michael first got involved in investing to build something for himself and his future family. He realized at 25, he had nothing of value to carry forward after the first quarter of his life. He knew living paycheck to paycheck was not an option, and he wanted to know what abundant living felt like. The more knowledge he built, the more books he read and podcasts he listened to, he realized, building for his future was way easier then he judged it to be. Once he changed his mindset, visualized what he wanted, and set his goals, Michael painted a picture of what financial freedom looked like! To pursue his passion of traveling, to be his own boss, and to give back in a major way! Real estate is just one tool of investing, but it is one that allows you the freedom and versatility to use it as you wish. Just as anything is in life, what you p

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Naomi Kent about why you should join a board for a company.  Naomi Kent is a seasoned advisor and leader, who has a background in sales and customer retention across a wide variety of industries. Naomi served on the board of Step Up Women’s Network, a national membership non-profit organization for 4 years. She also served on the advisory board of Women in the Boardroom for 2 years. She is the smiling face of In Touch U.S. operations, creating memorable experiences, events and webinars for U.S. members. Learn More Here

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Clare Cui about how to get your closing ratio to go up.  Clare Cui (PRONOUNCED COO-EE) is an international sales expert and speaker who has led multi seven-figure sales teams to close over $7 million in high ticket sales. With experience in leading and consulting teams for multi 7 figure entrepreneurs such as Lisa Nichols, Mastin Kipp, and Sage Lavine, Clare has unparalleled knowledge in teaching how to convert high ticket sales without pushing or convincing. Clare teaches her clients and coaches how to have a permission-based sales conversation that results in consistent increased revenue so that coaches can confidently stand in their highest value.

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Jacob Glenn about technology and software that you need for your company and about his business M Genio. Jacob is a dynamic technical leader with a career defined by more than 20 years of operational excellence and technical leadership. As the Founder and Managing Director of M Genio Inc. Jacob has responsibility for overall execution of company strategy including organizational structure, business model development, team leadership, and technology delivery. M Genio is a boutique software development firm delivering high quality solutions for clients ranging from Startups to Fortune 500 and everything in between. Learn More Here Get In Touch with Jacob

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Doug Winnie, the business coach for business coaches and talk about his book Business Blindspots. Doug is an international public speaker, profit-strategist, and award-winning business and executive coach, with multiple years of winning national and global ActionCOACH awards, beginning his first entrepreneurial experience selling holiday greeting cards door-to-door. This early drive for success led him to become a very successful business owner, now on his 9th successful business. Having been the coach for over 200 business leaders, Doug has had the rare privilege to work in a diverse range of business industries, to name a few, automotive, technology, food service, real estate, franchise, medical, veterinary, and oil and gas - and with an equal range of executives!  Doug earned his degree in Management Information Systems and International Finance from the University of Houston. Soon after graduating, he started his own award-win

Melanie Johnson & Jenn Foster, owners of Elite Online Publishing, interview Patty Farmer about how to make your message more meaningful, and leverage your content. Patty helps business owners just like you take charge of your business once and for all. To stop feeling stuck in a business that isn’t serving you and start designing their entire business to support the lifestyle you want. Whether you are struggling to structure your offers and your pricing… you’re overwhelmed but aren’t sure how to continue to grow without burning out… or the never ending options on how to market your business have you stuck where you are because you can’t seem to make a decision… She's here to help you create the business that you know you can have. In the last 20+ years Patty's been in business, she's helped entrepreneurs, speakers and small business owners just like you create and utilize networks and grow their businesses without resorting to cookie cutter tactics or sleazy strategies that don’t align with who they are…