Synopsis
Learn a skill and UppSkill yourself and others
Episodes
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#102 How To Apply Growth Mindset Ft. Udit Goenka | Samvaad Episode 2
07/02/2022 Duration: 23minOur mind is our greatest enemy and our best friend as well, it is all about what kind of mindset you carry. and to carry any kind of mindset you need to understand it first. A growth mindset is one of the reasons for my success and many like me. I wanted to tell more about it to our community that is why I invited Udit Goenka, who is an amazing growth hacker and carry the same mindset for years. With his and my experience, we are gonna share how we used a growth mindset to become successful in our businesses.
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#101 How Apple uses 'Unique Value Effect' to reduce price sensitivity?
31/01/2022 Duration: 07minwhen you sell any product or service you talk about their benefit to the users, most of the time people compare your product or service to your competitor, which is one of the reasons you have to sell a product at less price. and by using the 'unique value effect' you can reduce this price sensitivity issue, but the question is what it is and how to do it. That is why in this podcast we take Apple as an example and share how it creates their own unique value effect and at the same time reduce competitors unique value effect as well.
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#100 How To Develop Growth Mindset Feat Nitin Sethi (Chief Digital Officer, Adani Groups)
24/01/2022 Duration: 24minWhat if you have a mindset that refuses to give excuses? What you have a mindset that helps you to grow? What if you have a mindset that helps people around you to grow? but is it possible to have such a mindset? The answer is yes, and we call it a growth mindset. In our 100th podcast, we are going to learn how to develop one and how to learn from your mistake and others too. We are going to take help from Nitin Sethi Bhai and his more than 1.5 decade experience to decode the secret of a mindset which only thinks about being successful and refuse to give excuses on to the journey toward their goals. let's listen to something which will be a lifelong lesson for many of you :)
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#99 Why Customer Experience is Important in Marketing
17/01/2022 Duration: 08minHey folks, We all know customers are important for any business and they should be the centre for your marketing strategy too, but the question is what is exactly we call customer experience and how to improve it, does it help in marketing? to give the answer to all of your queries, I have recorded this podcast
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#98 What Is Google MUM Update & How It Is Going To Change SEO Forever? (Hindi)
29/12/2021 Duration: 07minGoogle is using a new model to understand the content and they already said that this model is 1000 times powerful than the last model which is known as BERT, this new language understanding AI model will bring a lot of improvement toward the intent of the user and we know it as MUM (Multitask Unified Model). MUM not only understands language but also generates it. It’s trained across 75 different languages and many different tasks at once, allowing it to develop a more comprehensive understanding of information and world knowledge than previous models. And MUM is multimodal, so it understands information across text and images and, in the future, can expand to more modalities like video and audio. Let's understand what is this model and how it will impact the work of SEO
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#97 - Keyword Cannibalization - When your one page became enemy of another and how to solve it
28/12/2021 Duration: 06minHi Friends, Suppose you write a piece of content and suddenly and your page is not able to index or maybe some other pages start receiving less organic traffic. While there can be several reasons for those two things but one of the reasons can be 'keyword cannibalization', in this case, your one page becomes the enemy of another page and start harming them. In this podcast, I covered the reason and how to solve this issue with ease, I hope this podcast will add a lot of value in your SEO journey. Keep #UppSkilling yourself
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#96 3 Type of Attitude You Can Use To Make Your Decision Better
23/11/2021 Duration: 08minHi folks, let's talk about decision making today, we become better by applying a better attitude toward our decision, the main idea is to remove distraction and move forward with your decision. In this podcast, I will share something I have learned practically in my life and got success.
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#95 The Story Of Meesho
16/11/2021 Duration: 10minHow an idea from a local shopkeeper made a unicorn in our startup ecosystem
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#94 What is cohesive marketing strategy and why it is important for brands?
05/11/2021 Duration: 03minCohesion meaning stick together means that all the messages you want to convey will be uniform in an omnichannel platform. Let's learn why it is important
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#93 MoEngage - From An Idea To Serving Fortune 500 Company
01/10/2021 Duration: 08minIn its seven years of journeys, MoEngage has served customers of 35+countries. Currently, it has offices in different cities globally including New York, London, Berlin, Singapore, Jakarta, and Bangkok. The startup has its head office in San Francisco, California. We launched new initiatives such as #GROWTH, a new initiative by MoEngage, which provides a peer-to-peer learning platform for 3000+ marketers across 15 cities online and offline.
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#92 Marketing Placebo Effect - The Psychology Of Nothing
06/09/2021 Duration: 05minLet's learn that how a marketer can convince anyone from nothing
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#91 5 Things You should take Care Of When Strategising A Content Ft Ramya Ramachandran
23/08/2021 Duration: 21minLet's understand how content works by Ramya Ramachandran who is the Founder of an amazing agency called Whoppl.
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#90 An Ultimate Guide to Thrasio Model & How It Is Next Big Thing In Startup Ecosystem
09/08/2021 Duration: 09minThrasio, a US-based unicorn, has created a buzz due to its unique operations of funding selective online brands. The startup also received $100 million as a profit last year. In the startup ecosystem, it is now known as the Thrasio model. Over $300 million has been invested in Indian startups based on the Thrasio concept.
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#89 Broken link - Curse or opportunity In SEO?
06/08/2021 Duration: 09minA lot of SEO guys see broken links as an opportunity to build links but sometimes it also becomes a curse. In this podcast we are going to share 3 views regarding broken links
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#88 Rags to Riches Story Of Raghunandan Srinivas Kamath ( Naturals Ice Cream origin)
02/08/2021 Duration: 08minIn 1984, when Raghunandan Srinivas Kamath started offering Pav Bhaji and fruit-flavored ice creams in his small shop, everyone was surprised with his rare menu. But, Kamath knew what he is doing. Before starting his own business, Kamath worked in his brother’s restaurant to know Indians’ habit to eat sweets at the end of the meal. Very soon, Kamath completely focused on the ice cream business with a brand name of “Naturals” and featured in the top 10 brands of KPMG survey with a retail turnover of Rs 300 crore in FY2020.
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#86 Info Edge - The Story of Courage & Reward
26/07/2021 Duration: 08minTo settle in their lives, people want to achieve four major goals: education, job, home, and a life partner. Info Edge, one of the oldest Indian internet firms, helps its users in achieving all the above goals. Recruitment solutions, real estate business, matrimony services, and education-related portals are the major areas where Info Edge is active. The firm has also become a known investment partner in the Indian startup ecosystem. Let’s have a quick look at Info Edge’s journey
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#85 What The Heck Is No Follow Links In SEO & Where Did It Comes From?
23/07/2021 Duration: 07minlet's learn about the history and reason for No Follow links
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#84 Five Most Profitable Indian Business Firms of 2020
19/07/2021 Duration: 06minlet's talk about who are the most profitable business firm in India
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#83 Marketing Is Shifting Toward Creator Economy, Here is Why?
16/07/2021 Duration: 10minEverything will be around creator in future and the Internet is now more democratic toward content producers