Tipsy Vp

It's the time of year for new year predictions again!  2020 will see some saturation points and some shifts. Listen as we discuss them

Out with Monstera leaves, and in with minimalist muted colors. Here are the top 5 ways social media graphics will change next year

Instagram Stories is the most highly engaged feature on the platform today. This is why brands absolutely need to be creating content here. But the game isn't quite the same as Posts and IGTV. Today we outline the top 5 tips on improving organic Instagram Stories reach.

Facebook introduced Bran Collabs Manager to everyone recently. It's the one-stop platform to find and manage all Influencers registered with the company. Today we dissect all the functions within this Manager.

Today we outline all you need to know about TikTok Analytics, and how they can help your brand. Because TikTok is the future of attention, and no brand can deny this.

The final big holiday season for the year is approaching fast. With 11.11, 12.12 and Christmas sales dates around the corner, it’s a good time to prime your business for the final push before the year is done.

It is significantly easier to get referrals from existing clients than spending money on cold leads. But salespeople often get this delicate process wrong and end up souring relationships. Today we list down some ideas on getting referrals that may help you. Enjoy!

Vice Media is among the media companies that made it big on Social Media. Senior Director of Multiplatform, Youyoung Lee, shared some tricks on doing well on Instagram Stories.

In our last episode, we laid out the preparations required before writing an SEO Content. This is part 2, which focuses on the writing and editing of the article. We also dropped a few tips on optimizing for Search Engine. Enjoy!

Influencers command a better trust and connection than brands themselves, because they are more human and down-to-earth. For this reason alone, we as brands shouldn’t let contents created during the campaign go to waste. Here are 5 ways to effectively reuse these content for your brand.

Memes should be an invaluable addition to your brand's post campaigns. When done well, it connects with your audience very well. But playing the meme game isn't easy, as it involves a lot of awareness in current issues and slangs. If you are interested to explore this method, here are 3 hacks that can get you started. 

Like other social media, LinkedIn has just introduced the Live. But unlike the others, LinkedIn isn't making it easy for just anyone to use this platform. Instead, they want it to remain a high-quality platform for professionals, and understandably so.  When the supply of Live videos are scarce on this platform, being one of the creators is all the more captivating. Today we outline tips on how to use LinkedIn Live, as provided by LinkedIn themselves. 

Brands should absolutely advertise on YouTube, because it's still the best long-form media consumption platform today. However due to its nature, ads must be customized specially for maximum impact. YouTube released a guide to creating effective videos ads, and we talk about it here.

Today IGTV is becoming a solid sub-platform to the wildly successful Instagram. With newly enabled functions, brands should reconsider adopting IGTV for their contents. Here are 4 Top Tips to making IGTV work for your brand! 

Having a good copy for your post is just as important as the visual. Where the visual works to grab initial attention, the copy brings it home the rest of the way. But writing a good caption isn't as easy as most would think.  Here are 6 pretty simple tricks to get you started right away!

Restaurants have a tight profit margin, and always have trouble bringing more people into their doorsteps. Here are some tips for restaurant owners to gain sustainable increase in footfall.  

 If your Facebook marketing efforts are stalling and you're not getting the engagement and leads you hoped, here are some troubleshoots you can try out.  

A good and memorable hype around the Activation of a product is important, else nobody will know you’ve launched anything. But with all the bottomless noise on Social Media today, it’s very difficult to get it out effectively.  Today we outline a few good tricks to create a buzz for your new product launch.   

If you sell physical products online and are on Instagram, you need to setup Shopping on Instagram now. Listen on to find out how it's done!

While it is highly encouraged to be candid, honest and transparent on social media, there are certain lines that should not be crossed. Today we outline the Top 6 things we think most brands should absolutely avoid on Social Media.