The Sales Evangelist: Sales Training|Speaking|Business Marketing|Donald Kelly

Writing intriguing, trustworthy e-mail content in today’s market can feel like a losing game. How do you stand out from the crowd without resorting to gimmicks (which doesn’t work anyway)? Enter your host Donald Kelly and our guest James Boreham with five tips on creating e-mails that create unforgettable first impressions your clients will still be talking about years later (true story!).   Current Challenges In Email Prospecting People are flooded with information. When you reach out to someone, you’re just one out of so many notifications they’re going to see that day Buyers are burned out when it comes to e-mail. E-mail prospecting is up 30% since the beginning of the pandemic, but reply rates are down 50%   Do These 5 Things to Boost Your E-mail Open Rates Use short, intriguing subject lines. Most e-mails are viewed on mobile devices. On a smaller screen, only a small amount of text makes it to your prospect’s eyes before they decide whether it gets opened or goes to the trash.  TRY TH