Sheventures

Navigating Gender Imbalance in Podcasting: Tips From an Industry Veteran

Informações:

Synopsis

A successful podcast entrepreneur, as well as the founder and CEO of Ginni Media — a podcast strategy and creation company that serves both big-ticket clients and fledgling entrepreneurs with quality audio strategy, monetization, community building, and production tips — Ginni Saraswati, is the audio authority. After all, Saraswati, who has hosted a few morning radio shows, has embraced audio since….what? Radio?! Saraswati shares her journey from Sri Lanka to Australia to the U.S. and details her experiences in radio and podcasting. She also discusses the challenges she faced with racial intolerance and what it was like to come out as queer to her traditional family. Not for nothing, but Saraswati is keen on all creators staying true to their values — and preaches the power of authenticity in business. With characteristic authenticity, she recalls the business idea that failed and how she learned invaluable lessons from her mistakes as an entrepreneur. Listen to Saraswati delve into gender imbalance in podcas