Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies
Why an Effective CRM is Important for Agencies and Clients
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:43:34
- More information
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Synopsis
Are you struggling to connect the dots between agency services and the results you drive for clients? Do you produce leads for clients without being sure if they're following up? What about your own marketing efforts? Do you have a process in place for outreach and follow-up? Throwing money at marketing initiatives without correctly measuring their performance can leave agencies with unanswered questions and uncertainty. An effective CRM is the answer; which is why today's guest has specialized in helping agencies enhance their sales process with the right tools. In this interview, he talks about some common mistakes agencies make with follow-up and processes and how they can improve. Jason Kramer is the founder of Cultivize, a marketing technology company that helps B2B businesses and digital agencies streamline their sales and marketing process and retain more clients. He’s one of the world's few certified strategists and implementers for the SharpSpring platform. In this episode, we’ll discuss: What to lo