Ignite Visibility University

What is a reaction video? Should you make one? A reaction video is when you record yourself reacting to another video on the web. You should comment on key moments and remember to stay genuine in your reactions. So why should you create reaction videos? When you react to a great or popular piece of media, you're able to create a community feel and allow your audience to align with you more. You also get to have a great piece of content on your page, and as you continuously comment on it, you can generate more conversation and engagement. Where can you do this? You should create reaction videos on YouTube or Instagram, and you should react to a video that already has some sort of value. Be sure you check the policy on each platform to make sure you're staying in line.