Small Spark Theory: A Marginal Gains Approach To New Business And Marketing

Understanding how clients are buying agency services is fundamental to how we shape our new business and marketing strategies and processes. In recent episodes we’ve heard perspectives from procurement expert Tina Fegent and lead generation expert Alex Sibille, so it feels only fitting to add an intermediary point of view into the mix. Dominic Glenn […] The post EP79: An intermediary perspective | Dominic Glenn | Ingenuity appeared first on Gunpowder Consulting.