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Synopsis

Today’s guest, Adii Pienaar, is not a fan of labels, but he’s a true life-first entrepreneur and avid writer. He also co-founded WooThemes in 2007, founded Conversio in 2014. His latest book, Life Profitability: The New Measure of Entrepreneurial Success distills a new perspective for becoming self-aware, recognising your values, and understanding your impact. I found it really impactful, so I couldn’t wait to bring Adii on to the show. Listen to this conversation as we take a step back and review how to live an enriched life AND run a successful business. We discuss the power of language, journaling, what ‘harmony’ means to Adii – and cultivating ‘breadcrumbs’ of writing.  Talking Points Being a seeker The pros and cons of ambition Why we shouldn’t strive for ‘work-life balance Measuring qualitative goals How to maintain and sustain your life profitability How journaling has helped Adii Breaking old patterns Quote "Seek the newer versions of your truths." Helpful Links ‘Life Profitability’ by Ad