Health Coach Radio

The Art of Health Blogging & Business Building with Michael Kummer

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Synopsis

Michael Kummer, the maverick health blogger, podcaster, and successful owner of a health business, joins us to share his exceptional journey. From wrestling with irritable bowel syndrome to transforming his life through diverse diets and finally building his supplement brand, his journey is an inspiration.   Diving into the world of content creation, Michael breaks down the essence of blogging and how it's more than just writing. It's about resonating with your audience and providing quality, value-added content. With his keen insights into search engine optimization (SEO), he sheds light on the importance of searchability in building a passive income. Michael also talks about link building, content clusters, and how he employed his blog posts, affiliate links, YouTube videos, and podcasts to carve out a loyal audience. The conversation takes us through the maze of Google's algorithms and the potential impact of AI on content creation.   Michael also takes us through the process of creating his organ-based su