Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies

How to Overcome the Common Sales Objections In today’s episode, I chat with Pamela Bruner about the common sales objections owners and salespeople encounter when dealing with prospective clients. How to change the perception of sales. Sales get a bad rap. People think of salespeople as being sleazy, or that the whole process is manipulation which leads to common sales objections. This bad perception is a challenge, but definitely something that can be changed. Talk to the prospective client as if you’re partners. You’re not selling, you’re providing a service. Changing the conversation is how you’ll do away with the negative image of sales. How to put the client at ease. Don’t go in thinking “I have to get this sale no matter what.” That’s how you end up with bad clients. Not to mention, you’re not really going to be listening to their needs or to see if they’re the right fit for your agency if it’s just about the sale. Let’s face it, people are uncomfortable in the sales process. They’re nervous. And when yo