Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies

In this session of The Smart Agency Masterclass, I chat with Raj Choudhury, co-founder of Spunlogic — which became one of the largest privately held digital agencies in the Southeast, before it was acquired by Halyard Capital in 2008 to form Engauge. We discuss the journey Raj had in growing his business and his advice for owners out there looking to take their agency to the next level. In the beginning. Raj started out doing what he loved. In their early 20's he and his business partner, Jeff Hilimire, were building basic websites mostly for the tourism industry. Raj traveled the globe, building websites for ski resorts and backpacking groups in exchange for passes. "We didn't really realize what we were doing. We didn't even know what an agency was." According to Raj, "There were no real barriers. We just did something we were passionate about." In fact, it wasn't until they landed a gig for $65,000 that they realized they really had a business on their hands. The realization that they could sell. Like most