Market Leaders Podcast

Market Leaders Podcast Episode 30: "Using Gamification to Fuel BD Activity" with Lisa Simon

Informações:

Synopsis

Join David Ackert as he interviews Lisa Simon, Chief Marketing and Business Development Officer at Lewis Roca Rothgerber Christie. Tune in to hear them discuss: – Lisa's approaches to structuring a program that encourages the growth of her lawyers' business development mindsets – Her gamification initiative that drives healthy peer-to-peer competition between attorneys and new business – Her approach to using CS3 to create "sticky" client relationships at Lewis Roca