Market Leaders Podcast
Market Leaders Podcast Ep. 14: "Productization and BD Coaching to Advance the Firm" w/ Linda Fleming
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:16:28
- More information
Informações:
Synopsis
Join David Ackert as he interviews Linda Fleming, Director of Marketing and Business Development at Garvey Schubert Barer. In this episode of the Market Leaders Podcast, David and Linda discuss: - How Linda leverages her marketing resources to provide a unique value-add that helps clients in fast-moving industries - Her 24-month business development training program and how she measures its success - How to help your lawyers find their individual practice niches and “watering holes” where they can effectively develop business that is relevant to their interests - The crucial role that external coaching plays in lawyer business development training - Linda’s practical approaches for tracking ROI on BD initiatives