School For The Dogs Podcast

A decade ago, Annie and Kate set out to become dog trainers.  They ended up with a dog training business. They both knew a lot more about dog training than they did about business management, so they attempted to use what they knew about animal behavior to manage the company... In this episode Annie talks about four business lessons she's learned that stem from what she knows about dog training. She talks about the importance of creating shaping plans (something she is bad at, both when training dogs and when managing staff), the difficulty of using money to reinforce behavior, and how to use environmental environment and antecedent arrangements to change employee behavior (hint: don't). She also talks about how classical conditioning, and focusing on people's conditioned emotional responses, is just as important to think about when dealing with clients as it is when dealing with dogs.Find Aubrey Daniels' books on Amazon: https://amzn.to/3ii810T---Partial Transcript:Annie:I was recently emailing with a podcas