Strength Matters: Real. Simple. Results.

In this episode, we dive into the major changes coming to Strength Matters in 2024. From expanding our digital presence to a strategic pivot in our business model, we're setting new trends in the fitness industry. Tune in as we reveal our innovative approach to coaching, our fresh focus on specific niches, and some insightful tips for health and fitness professionals. You don't want to miss these valuable insights that could redefine your approach to fitness and business in 2024!Timeline Summary:[00:00:03] Introduction to Changes in 2024[00:01:15] Trendsetting in Fitness Industry[00:02:27] Launch of Cricket Matters[00:04:28] Focus on Health & Fitness Professionals[00:06:27] Strategic Business SplitKey Takeaways:Expanding Digital Presence: Strength Matters will increase activity on social media platforms like Instagram and TikTok.Innovative Niche Focus: Introduction of 'Cricket Matters' targeting cricket players specifically.Business Evolution: Transition from primarily coaching everyda