Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies
Leveraging AI to Create a HIGH IMPACT Foot-in-the-Door Offer with Abraham Bree | Ep #731
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:19:13
- More information
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Synopsis
Are you currently utilizing AI or fear it will replace digital agencies? Most agency owners fall into one of these two categories. However, those open to exploring this technology's potential and maintaining a sense of curiosity will lead the way in innovation. Today’s featured guest lost some clients who opted for in-house ChatGPT services over his agency's offering. Instead of staying fearful of losing all his clients to this technology, he was prompted to explore how AI could be leveraged to enhance his services. Through experimentation, he created what has become a very effective foot-in-the-door to showcase good results with very little investment. Tune in to discover valuable lessons about creativity, collaboration, and the evolution of marketing strategies. Abraham Bree is the founder of Brand:Whatever, a full-scale, small-sized branding agency based in Brooklyn, New York. With over 15 years of experience in the marketing, branding, and advertising landscape, Abraham shares insights into his journey