Net Worth It

Who Should Be Running Paid Ads, Platforms Breakdown, and Which is Best for Women Entrepreneurs

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Synopsis

Episode Summary: In this episode of The Daring Daughters, Gretchen dives into the world of paid advertising and who should consider it as part of their business strategy. She covers the different advertising platforms available—including Google, Pinterest, LinkedIn, and YouTube—while giving special attention to Meta (Facebook and Instagram). These platforms are where most Christian women entrepreneurs can find their ideal clients. Gretchen explains how Meta’s powerful targeting features, ad formats, and retargeting capabilities make it an ideal platform for scaling a faith-driven business. She also shares practical tips on how to use ChatGPT and polls from your audience to craft the perfect ad, and why spiritual alignment in business is essential for long-term success. Learn how to leverage ads without burning through your budget or sacrificing your faith. If you’re ready to grow your business with clarity, purpose, and proven strategies, this episode is for you! Key Takeaways: Who should be running paid ads