The James Altucher Show

I want to be a Jedi Knight. The idea of surrendering to some "force" greater than oneself. The idea of being in touch with some essence that can bring out my full potential in way that I could never possibly understand. When Cass Sunstein, genius economist (author of "Nudge", 40 other books, does Nobel-prize level research) wrote "The World According to Star Wars", I knew I had to talk to him. I reached out to everyone I knew, found a way to get ahold of Cass, who wasn't doing any interviews on the book, and managed to book some  time with him. I've written many times before about the effect Star Wars has had on my life. But I was also interested in the phenomenon of Star Wars, a topic Cass writes about. In particular, why was it a hit? George Lucas is the living breathing manifestation of "idea sex". He takes concepts that worked in the past, meshes them together, and knows the combination will work. For example: think of a blonde-haired young man who has to reluctantly save the world from an evil galactic e