The James Altucher Show

Ep. 154 - Adam Grant: What’s Next - How to Turn Your Idea into a (Successful) Business

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Synopsis

I don't want to be afraid. But I am. I'll explain why. But first, I want to introduce you to Adam Grant. He has the solution to my problem... And maybe your problem, too. Adam is the youngest tenured and highest-ranking professor at the famed business university The Wharton School, a writer for The New York Times, and the New York Times bestselling author of Give and Take: A Revolutionary Approach to Success. In researching his new book, Originals: How Non-Conformists Move the World, Adam met with today's most successful and innovative entrepreneurs.  Why? To get answers. "We have a ton of guidance on how to generate ideas," he says. But what about after? What do you do? Originals teaches you how to bring new ideas into the world. And really, there's no grand theory on how to be "original." But there are tricks... And Adam discovered some patterns among today's most successful entrepreneurs. He spoke to Google's co-founder, Larry Page, Warby Parker's founders and CEOs, and thought leaders like the renowned wr