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233: “The NFL Today” - With Rich Podolsky

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Synopsis

Veteran sportswriter and Sports Broadcast Journal columnist Rich Podolsky ("You Are Looking Live! How 'The NFL Today' Revolutionized Sports Broadcasting") joins the pod this week for an inside look at the TV pregame show that modernized how America experiences nationally televised pro football. While the concept of NFL pregame coverage dates back to the earliest days of the medium, it wasn't until 1974 that the format was produced live for the first time in full "wrap-around" fashion via the The NFL on CBS - with studio hosts Jack Whitaker and Lee Leonard providing pregame features, as well as halftime and post-game scores and highlights from around the league. But it was during the following season - when CBS Sports producers hired up-and-coming play-by-play sportscaster Brent Musburger, former Miss America winner Phyllis George, and ex-Philadelphia Eagle player Irv Cross to anchor the proceedings - that things really got interesting.  Three magnetic personalities from differing sports experiences and pe