Duct Tape Marketing
How to Build a Brand that Drives Growth
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:30:38
- More information
Informações:
Synopsis
Lindsay Pedersen, brand strategist, leadership coach, and author of Forging an Ironclad Brand: A Leader's Guide, shares the nine criteria that define a successful brand and some tips for creating one.