Duct Tape Marketing
Marrying Content with the Customer Journey
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:23:19
- More information
Informações:
Synopsis
John chats with Arnie Kuenn, founder and CEO of Vertical Measures, about his latest book The Customer Journey. They discuss the customer journey and the role that effective content marketing plays in guiding buyers through the journey.