Team Building Podcast

One of the biggest reasons businesses fail to get ROI from their marketing is a focus on the top of the funnel, and failing to engage with the people who are closer to a sale. If we want to increase revenue, it’s critical to deploy strategies that are tailored for the bottom of the funnel. Retargeting is a powerful marketing strategy that allows us to make more money without bringing new people into our funnel. If we’ve already spent time, money and effort bringing them into our world, getting them to take action on our offers becomes far easier. How do we shift our thinking around our funnels so we’re not wasting time and money on the wrong people? How can we use retargeting to eliminate objections? In this episode, High Performance Growth Hacker and founder of HACKTICS, Jason Wilmot shares how he uses retargeting to help his clients increase their revenue by over $50 million. Three Things You’ll Learn In This Episode The most profitable part of the marketing funnelOur marketing efforts should focus on th