Team Building Podcast

The new era of real estate is going to require hybrid agents - real estate professionals who can seamlessly move between investing and property listing based on the needs of the consumer. An agent who can represent both sides and wear both hats is going to win and scale, especially when they are backed by sophisticated marketing systems, that allow them to target the correct clients. Residential real estate agents who want to be hybrid agents need to invest in the right tools that simplify lead acquisition and follow up. Data stacking is one of the most powerful ways to zone into the avatar properties and sellers who will take action on our direct mail marketing. What are the kinds of products we need to be taking advantage of to scale a successful hybrid real estate/investing operation? How can we clearly define the properties we need to be going after? In this episode, I’m joined by RealEstateInvestor.com co-founders, Gary Boomershine and Robert Syfert. They share the tools they’ve developed to help hybr