Team Building Podcast

With over 70% of the American population using Facebook platforms every day, there’s no better place for agents to connect with their market. However, if we want to maximize our results from Facebook marketing, we have to do it the right way. Given how many agents already use the platform for marketing, we need to stand out in the eyes of our ideal client. It’s not enough to share content mindlessly. If we want to break through, we have to meet the consumer where they are. Which Facebook features get the highest engagement, and what content does the average user want to see? How can we ensure our ads are seen by our target audience? In this episode, Client Partner at Facebook, Scott Shapiro shares how to take advantage of everything the platform has to offer. Three Things You’ll Learn In This Episode - The technology our content needs to be compatible withForget the myth that mobile is only used by younger demographics. Buyers in every age group use it to look for real estate information, so if we want o