Team Building Podcast

Recruiting isn’t always something teams take an intentional approach to, but it should be. How can we build a system that will bring people to us? How do we reach out to people to get them into our world? How can we create content both for new agents and seasoned agents who’ve been in the game longer? On this episode, we lay out the model and execution of attracting recruits to our team through training content. "You must have one level of training for new agents that don’t know the business, and a whole other level for agents that have been in the business a long time." -Jeff Cohn   Takeaways + Tactics The top 3 pillars of building and scaling a successful real estate business are recruiting, retaining by offering value, and continual training. Brokers typically control the emails their agents receive to prevent them from getting recruiting messages. Emails can get blocked, but Facebook messages can’t. Don’t just focus on content for newbies. It’s equally important to create content for agents who’ve b