Team Building Podcast

In an industry where there are so many roads to success, finding a key metric to track can be daunting. How do you form your business plan around a single metric? Are systems a necessary? What can you do to improve your conversion rates without increasing your spending? On this episode, Lance Loken shares how he built a successful real estate business around a key metric and how you can do it too. You build an organization to compliment your deficit. -Lance Loken Takeaways + Tactics The one key metric that makes a real difference is the conversion rate. Each year should be planned in advance. The 1-3-5 method helps your team focus on one goal, three priorities that help with reaching that one goal, and five tactics for each priority. Most real estate agents have one weakness: they hate systems. Taking people from corporate America who are already accustomed to systems can be a good idea if you have a strong learning system for newcomers. Bring the “wow factor” to the table. Retaining clients is much more a