Suncast

Geoff Ferrell is vice president of virtual power plants (VPP) and commercial and industrial (C&I) project business at sonnen, a German-based global energy storage provider fully owned by Royal Dutch Shell.A pioneer for intelligent lithium-based energy storage, sonnen offers customers energy storage and digital energy services like the sonnenBatterie, which optimizes residential solar power and supplies energy at night using stored solar power generated during the day. It built a reputation by pioneering storage technology and combining it with new business models for a decentralized energy system, like virtual power plants.In today's podcast, Geoff talks about evolving his role from a buyer of sonnen products to one of its top executives. Before joining sonnen in 2020, Geoff was chief technology officer at Mandalay Homes, where he championed technological innovations in home building and building science. Mandalay Homes is an energy-efficient production home builder in Northern Arizona, an