Suncast

I fondly remember circa 2018 (when I first debuted the Know before you go episode) I was barely at Episode 112, and I interviewed Andy Klump for the first time in my hotel room at the Hilton Anaheim!  Here we are 4 yrs and >400 episodes later, and this Pre-conference episode feels as important as ever!Each year, I try to curate the collective wisdom of 5 of my favorite industry thought-leaders (who somehow carve out time before the show to spend 10min with me) and deliver it to you as a sampling of the how/when/why/where and what to do leading up to, during and AFTER the show!In today’s episode:Danielle Danko, Sr. Director of Marketing for RE+ speaks to the Rebrand (what, it’s not SPI??) and all the fun festivities they have in store for you (yes, they rented out the entire Angels stadium y’all!) Tom Weirich, Head of Marketing for EDPR North America, shares his Top 10 tips for getting a positive ROI out of a tradeshow when you’re sending a teamMichelle Davis & Sylvia Leyva-Martinez