Suncast

Merry Christmas!As a special bonus for these longer days, I decided to NOT break out this 100 minute episode into 2x50min episodes bc I believe you don’t need to be tricked into listening when the content is good enough - just know that it’s long and you might need to pause and come back - or like listener Alex recently did you can just binge for 10 hours while you paint the house! (thanks for telling me your story, Alex! Stoked you’re loving SunCast.)I believe today’s guest’s journey is my journey, and maybe it’s yours. I identified so much with him and had so much curiosity about how he built his company, that I ended up interviewing him for 2 solid hours! In short, Geoff Greenfield uses the power of business as a force for good.  If you think this is white-guy speak for “i really want to feel good about what I do” well then you’re in for a treat bc you and I both want to hear how Geoff rationalizes his privilege (hint: he’s very aware of and in touch w/it) and contextualizes the equity &am