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Synopsis

Brian Gregory is todays guest joining us on the Steve Jobs inspired Join Up Dots podcast interview. He is the Founder and CEO of ADMANITY.com and creator of the breakthrough algorithm behind The ADMANITY Protocol. ADMANITY® is the first company to create an online test and predictive emotional algorithm to determine the best emotional advertising strategy for any business - in any niche. The 5-minute, simple ADMANITY® Test isolates one of 15 emotional archetypes best suited for the business. The ADMANITY® Protocol is the only algorithm that can identify a company’s emotional archetype and then identify the advertising strategies, tactics, formulas - even copywriting tactics. It gives agency-level recommendations that the brand can use for years to come. How The Dots Joined Up For Brian As they say "ADMANITY's mission is to support and grow small businesses by helping them better understand how and why advertising works for their particular brand. The knowledge they will gain from our product will result in th