Marketer Of The Day With Robert Plank: Get Daily Insights From The Top Internet Marketers & Entrepreneurs Around The World

The legal industry is more competitive than ever, and simply having a website or running ads isn’t enough to stand out. Too many law firms pour money into marketing agencies that overpromise and underdeliver, leaving them with little to show for it. The real game-changer isn’t just more traffic—it’s attracting the right clients with strategies that actually convert. When firms shift their focus from vanity metrics to real connections, growth becomes predictable, not just hopeful. https://www.youtube.com/watch?v=UW_A07gCmlI Lindsey Busfield is an SEO and content marketing expert focused on law firm growth. As the VP of Optimize My Firm, she has redefined digital marketing for legal professionals by challenging traditional agency models. She has expanded her company from a few clients to several dozen, leading a team of 15 specialists in strategic online marketing. A sought-after speaker, she teaches CLE courses and shares insights on legal marketing. Today, she highlights the power of targeted SEO, exp