The P.t. Entrepreneur Podcast

Quick heads up, if you're scrambling trying to figure out how to take your PT skills online right now, we got you. We've been doing this for years. Let's jump on a free 45 minute call and strategize how you can make digital visits and remote programming work for you. Head to physicaltherapybiz.com/call. It's free, let's figure it out together. Alright, let's talk sales. Had a call today with one of our Mastermind members really struggling with this, losing people on the front end, and honestly, it can derail your whole business. Here's the deal: sales isn't some mystical dark art. If you're a clinician, you already have the core skill set. Think about it: sales is basically a subjective exam. You're diagnosing a problem, asking questions, listening, and helping someone get clear on where they are and where they want to go. This episode breaks down how to reframe "selling" into "diagnosing" so you can use the skills you already have to confidently communicate your value and help more people.