The P.t. Entrepreneur Podcast

This week, I'm chatting with Aimee Bailey, owner of Terra Lotus, doing business as The Pelvic Yogi out in Nashville. Aimee's got a cash practice, is a yoga practitioner, and importantly for this chat, she hosts her own local podcast. We got connected through Brandon, who manages both our podcasts, and I was fascinated to hear how she's leveraging that local podcast medium. We dive into how she's navigating the current craziness dealing with the aftermath of the Nashville tornado right into the pandemic shutdown, homeschooling three kids, and pivoting her concierge practice to telehealth. Aimee shares her journey into entrepreneurship after 16 years as a PT, why she finally took the leap (and wishes she'd done it sooner!), and the power of "doing it scared." We really dig into the nuts and bolts of her local podcast: why she started it, how she focuses on highlighting other local providers, her process for vetting guests and prepping interviews, and the direct and indirect benefits she's seeing just four month