Wealthtalk

Welcome to another insightful episode of Wealth Talk, where we explore the strategies, tools, and mindset shifts that help you build lasting wealth. This week, host Christian Rodwell is joined by Paul Green, a former airline pilot turned sales strategist, who now helps entrepreneurs grow their businesses by building genuine connections through WhatsApp.Key Topics & Takeaways1. Paul’s Entrepreneurial JourneyFrom losing his pilot job during the pandemic to launching a resilience training business.Creative outreach with Lego and QR codes led to unexpected NHS conversations and a £3M contract offer.2. Why WhatsApp?92% of the UK population uses WhatsApp.Achieves up to 95% open rates—far surpassing email and phone.It’s where real conversations and relationships happen.3. Sales & Marketing ‘Flight PlanAdapting aviation principles: Takeoff (initiate), Cruise (nurture), Landing (close the sale).Automation should enhance—not replace—the human experience.4. Humanising Your MessagingUse video, voice notes, and ev