Podcasts Posts - The Beginner Photography Podcast

#575 Sandra Coan is a seasoned film photographer from Seattle with two decades of experience in newborn, family, and classic portraiture. Sandra shares her inspiring journey—how she turned a creative passion into a thriving business, the challenges of building a successful brand, and the importance of letting your authentic style shine. As you listen, you’ll learn how to define what makes your photography truly unique, why focusing on what brings you joy can fuel both your growth and client satisfaction, and concrete steps for aligning your artistic voice with your business. Take Sandra’s wisdom and start building a brand that’s unmistakably yours.KEY TOPICS COVEREDThe True Nature of Branding - Sandra explains that branding is not just visual identity (logos, colors, fonts), but the entirety of how your work, personality, voice, and client experience come together. Strong branding makes your photos instantly recognizable and helps build trust and authority with clients.Finding Your Unique Voice & Overcomi