Purpose Chasers Podcast

Host Mark Crandall sits down with hip-hop producer Produced by Nef to trace his journey from late-night bedroom sessions in New Hampshire to collaborating with legends in Brooklyn. Discover how Nef turned his beats into a business—leveraging SEO, digital asset management, and passive-income models—to build a sustainable career in music.Purpose Chasers is your backstage pass to the art and business of creative success. Hosted by Mark Crandall—veteran entrepreneur turned artist advocate—each episode dives deep into how musicians, producers, speakers, and visual creators can transform passion projects into thriving, sustainable enterprises. We cover everything from mastering organic marketing and SEO for your personal brand to negotiating contracts that protect your creative vision and financial future.Join us for candid conversations with top-tier artists, producers, and industry experts as they share real-world lessons on growing digital assets, building passive income streams, and maintaining personal well-be