Home Business Profits With Ray Higdon

In this episode of Home Business Profits, Ray Higdon shares insights on training a sales team to close more deals by offering multiple strategies. He emphasizes the importance of giving team members options, such as paid ads, social media branding, cold messaging, and belly-to-belly tactics. Ray stresses that not everyone in the team will excel at the same method, so providing various approaches can help cater to different strengths. He also shares a success story of a leader who used cold messaging to generate significant sales and highlights the benefits of having lieutenants in your organization who specialize in different strategies.   ——