Marketer Of The Day With Robert Plank: Get Daily Insights From The Top Internet Marketers & Entrepreneurs Around The World

Ecommerce brands are burning through ad budgets faster than ever, only to watch clicks turn into… nothing much. Shoppers are wary, options are endless, and the usual marketing tricks don’t build the kind of trust that gets someone to buy. But when real customers start sharing their experiences, it cuts through the noise in a way no banner ad can. It’s cheaper, it’s human, and it feels believable—because it’s not the brand talking, it’s the people who actually use it. https://youtu.be/7z0usqinFZY?si=6ybjMWfBkA2GIsgN William Gasner, CMO of Stack Influence, draws on 15+ years in tech and ecommerce as a six-time founder and seven-figure seller. Today, he explains how brands can leverage micro influencers to drive authentic growth and sales. He highlights common mistakes to avoid, like chasing follower counts over engagement, and stressed the importance of building trust in competitive markets. His focus: sustainable influencer partnerships that deliver real results. Stay tuned! Quotes: “The landscap