Purpose Chasers Podcast
Ep. 130: Marketing Isn’t an Expense: Allie Bloyd on ROI, Offers, and Scaling Local Businesses
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:45:02
- More information
Informações:
Synopsis
Too many business owners treat marketing like a slot machine, hoping for instant wins without tracking the numbers. In this Purpose Chasers Podcast episode, Allie Bloyd & Mark Crandall of Scale to Sale Consulting (Podcast also) break down why good marketing is always an investment, how to design offers that actually convert, and why tracking ROI is the real growth lever. If you’ve ever said “word of mouth is enough,” this one’s for you. (Originally shot in 2019)
