Influence Pros

Randi Dukes, Creator of Dukes and Duchesses, joins the Influence Pros Podcast to reveal the hard work behind the scenes, the residual perks of evergreen content, and the essential nature of an organic fit with brands.   Special thanks to our sponsors: Cision (http://cision.com/get-coverage) Convince & Convert (http://definitivedigest.com) TapInfluence (email info@tapinfluence.com) Zuberance (http://zuberance.com/podcast)   In This Episode Why it's advantageous to only work with Brands that fit your audience How to create evergreen content that lends itself to long term searchability   Why it is important to understand the true value of your blogging voice How to put in the work behind the scenes to make content creation look easy How to maximize your SEO for your blog posts   Resources In the News: A YouTube institution, 'unboxing' is making its way to Snapchat Randi Dukes Twitter: @DukesnDuchesses Dukes & Duchesses Kingsford DIY Snapchat "The Princess Bride" Visit Influenc